I have a site the specifically focuses on weekly stock options, covered calls, puts, and gives advice on how to trade weekly options called Payday Stocks. Let me be one of the first to say, "I agree"; my site has seen incredible benefit from SEO, and various marketing forms. We also "upped" the load time to help with average duration of client visits. Of course, I wouldn't post the link here (for obvious reasons), but if you Google "payday stocks," you'll see that solid SEO has given me the first slot in Google's search results.
Never, ever give up!