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black or white?

Discussion in 'Black Hat SEO' started by tar729, Sep 11, 2019 at 7:47 AM.

  1. tar729

    tar729 Registered Member

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    The seo world has changed. What is black today and what is white seo? Everything is messed up and the issue needs to be reconsidered.
    We used to call black seo everything that deceives search algorithms, trying to manipulate them. But in life, aren't we all trying to manipulate each other? Manipulation in life is natural. Search algorithms are forced to repeat social principles, otherwise the results of search results will seem to us false, irrelevant.
    It follows that there is a limit of permissiveness, the limit of rudeness and impudence of influence on the ranking parameters. Someone is allowed more, and someone less. Some people from the lower social group are not allowed to manipulate others at all, they do not deserve it. If you are strong and successful, rich, then you can do anything. Similarly, the search algorithm applies to different sites. Those who are already in the TOP10 very much allowed. They are not afraid of spam links for example or an excess of advertising banners, pop-UPS, etc. Who is stronger is right.
    Therefore, the approach to understanding black and white seo is very differentiated.
    If your site is new, then it will be almost all black methods. Even the fact of a new site will be perceived as an undesirable competitor to existing sites. Creating a new site is already a black method of influencing the existing relevance distribution in serp.
    If you build a lot of relevant links to a new site, it will be very suspicious for Google and any other search engine.
    He'll start checking. Why the website appeared relevant links? What provoked their appearance? Where did the increased interest in the new site come from? What is there in the content of the new site that the competitors do not have? Was bought contextual advertising on the site and in what quantity? Is there a spike in social media discussions of the site and links to it? The search engine will evaluate people who recommend the site from social networks. Whether these people are opinion leaders on the subject or not. A powerful statistical analysis will be done, using overlapping data and the search engine will determine how much interest in the site is justified, whether this interest is an attempt of manipulation on the part of the site owner and how much.
    Depending on this decision, Google will give ranking factors a particular force of influence on the position in the search results.
    Whether an attempt to tamper with natural patterns of black methods?
    Absolutely Yes. Will the site be punished for these attempts?
    Much more interesting is another question: Which of the natural methods of website promotion Google will determine as black seo? Where is the guarantee that your site will not be punished for natural relevant links or for some article that seems to Google plagiarism from a competitor's site?
    And here's another interesting question: If link building does 20-30 or even 150 different people, then it's dangerous or not?
    We tested this with the example of semantic kernel tokenization, where each search query corresponded to its crypto token on Ethereum. We sold tokens of more than 1200 optimizers, which began to build links to the customer's website. Along with the growth of the position of the search query, the token rate on the crypto-exchange grew (we did it on the subdomain of the customer's site).
    We feared that SEOs will start to buy spam links and that Google and Yandex will punish the customer's website filter. But this did not happen, because the search engine could not find the relationship between those who built links, neither among themselves nor with the site of the customer. As a result, even a large number of spam links did not affect the promotion of the site negatively and no filters were imposed on the site. The customer's website came out IN the TOP10 of Yandex and Google and is there for a year.
     
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  2. zimba

    zimba Registered Member

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    Black hat, white hat, grey hat.... There is no haaaaat...Google can penalise anyone at anytime, of course there is what is considered safe methods to ranking your website but that can all change without warning. So for me there is no hat. It's all about testing what works and what not at the current time which can also be changed by Google anytime
     
  3. ledger dark

    ledger dark Registered Member

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    Depends on each case, grey hat works well for my sites.
     
  4. tar729

    tar729 Registered Member

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    there is no works not works. also as in business, someone is a plus and who is minus the same. You can not apply successful experience on other sites. it's unique.
     
  5. blackbeans

    blackbeans Jr. VIP Jr. VIP

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    Considering the fact that Google is pouring BILLIONS Into artificial intelligence and CHADDING OUT RankBrain, maybe the better question to ask is: when will Google disregard backlinks as a ranking signal once and for all?
     
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  6. tar729

    tar729 Registered Member

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    when on you will cease to influence public opinion (and this and there is exile). Given that you depend on him more and more the never.


    before the advent of the Internet, dependence on the opinions of others was 75%. Now 95%
    when you make a post in social networks, how many times do you think how this post will affect your image? You even like not put if you are not sure that this action will not be approved by your readers. So how addicted are you?
    So the impact of links on ranking only increased.
     
  7. irenezhan

    irenezhan Registered Member

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    I think it depends on your demands. Your seo needs black or white.
     
  8. tar729

    tar729 Registered Member

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    you are so dependent that you do not even realize that you think according to socially APPROVED stereotypes of thinking. Once you think on your own and come to a different conclusion, you will immediately be destroyed by public opinion and lose earnings.
     
  9. tar729

    tar729 Registered Member

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    you mean you can identify it? :)
     
  10. SirLouen

    SirLouen Jr. VIP Jr. VIP

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    Generally black is related to mass automations, negative attacks, and anything that tries to pull a rank by exploiting something that significantly don't abide to the rules
    White is commonly called to optimization SEO. Following the Google rules to a level that technically outranks your competitors.
    And in the middle, the grey, is a term to the white ones that feel that being called black is like being called thieves... :)

    So overall, white and black distinctions is a moral concept for normativists.
    Black are morally seen bad techniques, while white are morally adequate practices... Personally I don't find any moral in marketing at all. As you suggested, all is deceiving in some point and source of our needs so essentially anything done is morally wrong, for me, all SEO techniques are black hat without distinction.
     
  11. tar729

    tar729 Registered Member

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    and any sale deception :)
     
  12. GoTRooT

    GoTRooT Jr. VIP Jr. VIP

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    Blackhat makes money
    Whitehat writes articles on morals and ethics on why they lose as a job, the good ones scale the article writing and hope no one checks ROI

    At the end of the day this is an argument about if you follow the T's&C's of a website, google.

    Did you ever load a pirated mp3 onto an ipod? You are blackhat, ever used an alias on facebook? Blackhat, Ever deliberately do the best job you can ranking a website? Blackhat.

    It is all total BS and to be honest, the argument about hats seems to only ever be used by people that cant do seo.
     
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  13. Martin Cathy

    Martin Cathy Registered Member

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    It is the products or service that matters. They decide the color.