Greetings everyone, I know this has been asked but my circumstances are a bit different; Friend of mine is acquiring a company, among it is many assets is their opt-ins (mostly B2C) email lists for various niches...list average is 70k with a few lists in the millions, total of give or take 10 million emails with opt ins, date stamped, address,age, browser, ip, opts in flag...etc no double opt ins. ALL USA. Given that my friend is not into IM and I am somewhat of a newbie but interested in IM he wants me to help with the lists. Obviously we can run come email CPAs maybe for free stuff (good/bad idea??) Any other creative ideas please? and what might be the estimated value of such asset ? Given the lists are well targeted and very clean?