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Best way to rank multiple EMD websites with same name.

Discussion in 'White Hat SEO' started by savageman, Jan 22, 2015.

  1. savageman

    savageman Registered Member

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    What would be the best way to rank multiple partial EMD websites with same name except they have different year dates on the end.
    example: [footballlusa2015, footbalusa2016, footballusa2017]

    Should I build separate websites with different content or can I use the same content for each year?
    Should I just move the website content from say 2015 to 2016 then redirect 2015 to the 2016 website?
    Is it in my benefit to build out all of the websites now? I'll be using WordPress.
    Any tips and tricks would be helpfuul?

    The EMD's I purchased pulled in roughly average of 125k searches per month for 2014 and easy EMD to rank so hoping to see that in 2015 and beyond.

    Thanks!
     
    Last edited: Jan 22, 2015
  2. realtorguy

    realtorguy Newbie

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    Firstly, they are partial match domains. Secondly, use new content if you want all of the sites to be indexed and ranked.
     
  3. savageman

    savageman Registered Member

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    That would be to much of a pain so not going to do that. I think I'll just take the content from the old domain move it to the new domain then redirect old to the new.
     
  4. Zwielicht

    Zwielicht Moderator Staff Member Moderator Jr. VIP

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    That reminds me a bit of churn and burn SEO where you register 3 domains, build links to the 3rd domain, deindex the first 2 (3rd and 2nd) with Google Webmaster Tools, and 301 redirect the 3rd domain to the 2nd and the 2nd domain to the 1st.

    For your domains, you could try a similar method once each domain gets old, that way you can pass the link juice to each new domain.
     
    Last edited: Jan 22, 2015
  5. JournoNick

    JournoNick Power Member

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    Why are you even asking for advice when you're already set on a particular strategy?
     
  6. Zwielicht

    Zwielicht Moderator Staff Member Moderator Jr. VIP

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    I think the OP was just hoping to find something that might make them consider a different strategy.
     
  7. savageman

    savageman Registered Member

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    Exactly Zwielicht! That was the only thing that comes to mind for me is try passing on the juice from the old domain as long as possible and move on. Is anyone really going to click on a website that has 2014 in the domain name after that year has passed?. Nobody is going to go to a website like that so why keep it up and running.

    I know there's a lot of wisdom and seo knowledge on these boards, so I was hoping someone would throw in some better ideas for me to chew on. I guess I should have said to realtorguy that I'd rather prefer an easier way to do it then to do it the way he suggested.

    Anyways, the websites are on the same hosting service but I can get separate IP addresses if I need to. The information on the website is always going to be the same except that dates have to change on some of the content to reflect the new year. Would Google penalize me if I took the content off the old website and moved it to the new website without having it re-written? I could always dump all the content on the out dated site and then have it rewritten and rolled onto the new website which would be a better idea I guess.