Best practices/advice on going about programming projects / Getting things "done"? [N00B]

kaizenscales

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I'm not much of a programmer but run a business in which programming projects are regular - e.g get a landing page up, develop a web app etc. I'm looking to start outsourcing most of these projects to freelancers. I have used Upwork in past but inefficiently and it has cost more time than me doing alone. I operate alone and have never worked inside a business around programming so am not sure of the best practices when starting a project or getting basic things "done" through using one or multiple freelancers.

For example, I have a landing page that requires a copywriter - I can get from Upwork - and a guy to code a quick static page for me to get domain and put on AWS. How do I go about this as efficiently as possible, any tutorials on outsourcing you can recommend, books, best practices or software to use to make group projects as quick and streamlined

I apologize in advance for grammar errors or if what advice am asking for seems vague I am happy to elaborate as this was written quickly on phone
 
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