Backlinks for New Websites

There’s no fixed number. For a new site, I’d focus on getting a few relevant, trustworthy links first instead of chasing volume.

Even 5–10 solid links can be more useful than hundreds of random ones.
 
For a new website I’d recommend focusing on quality rather than a specific number of backlinks. Initially around 10–20 high quality relevant backlinks per month is a good starting point. As the website gains authority and content we can gradually increase the pace while keeping the link profile natural.
 
There isn't a fixed number for a new website. I'd start slowly and focus on relevant, quality links rather than trying to hit a specific backlink count.

Build links naturally as the site grows, and prioritize topical relevance, good referring domains, and strong placements over volume.
 
how many backlinks do you recommend for a new website ?
I would not target a particular figure. When it comes to a new website, I woud begin with some good links that have a relation to my site and then deveelop them gradually.
10 good links can prove to be better than 100 unrelated links.
 
There isn’t a fixed number for a new website. It’s better to start with a few relevant, quality links and build them gradually as the site gains content and authority.
 
Focus on quality over quantity start with a few relevant, authoritative backlinks and build naturally over time.
 
Good question.

Key Point : Whether it is a new website or an old one,I usually look at the backlink counts of the top 10 competitors for the keyword I want to rank for.

For example,if the top 10 competitors have an average of around 20 referring domains,I would aim for a max of 20 links built over a period of 2 months.

Even with an older website,the target should depend on the competition for that particular keyword.

For a new website,I personally would not rush link building. I would start slowly and build a few relevant links each month.(Never go for more than 10 links for new website in a month.)

In the beginning, I also like to get the website mentioned on platforms such as YouTube,Reddit,social profiles,Trustpilot,and relevant forums. This helps create a more natural looking backlink profile and gets the website moving in the right direction.

The main thing is to study your competitors first instead of choosing an arbitrary backlink number.
 
Good question.

Key Point : Whether it is a new website or an old one,I usually look at the backlink counts of the top 10 competitors for the keyword I want to rank for.

For example,if the top 10 competitors have an average of around 20 referring domains,I would aim for a max of 20 links built over a period of 2 months.

Even with an older website,the target should depend on the competition for that particular keyword.

For a new website,I personally would not rush link building. I would start slowly and build a few relevant links each month.(Never go for more than 10 links for new website in a month.)

In the beginning, I also like to get the website mentioned on platforms such as YouTube,Reddit,social profiles,Trustpilot,and relevant forums. This helps create a more natural looking backlink profile and gets the website moving in the right direction.

The main thing is to study your competitors first instead of choosing an arbitrary backlink number.
Good point. I agree that competitor analysis should come first.

But I’m curious about the type of links which should build.

For a new site, would you focus mainly on niche relevant guest posts and editorial links?

What about Web 2.0, press releases, citations, forums, Reddit, and social profiles?

Do you still see value in Web 2.0 or press release links? Or would you mostly use them for profile diversification and brand mentions?

Would be good to know your preferred link mix for the first 2 or 3 months.
 
Good point. I agree that competitor analysis should come first.

But I’m curious about the type of links which should build.

For a new site, would you focus mainly on niche relevant guest posts and editorial links?

What about Web 2.0, press releases, citations, forums, Reddit, and social profiles?

Do you still see value in Web 2.0 or press release links? Or would you mostly use them for profile diversification and brand mentions?

Would be good to know your preferred link mix for the first 2 or 3 months.

For a new website, begin your link building like this:

Step 1.


First make sure you have Insta, Facebook, and X pages set up.

Now go on the internet and leave relevant comments everywhere you can.


Step 2.

Always begin with a press release. Press releases usually get you hundreds of links. Doing more links after a PR is okay.

Do you still see value in Web 2.0 or press release links? Or would you mostly use them for profile diversification and brand mentions?

PR 100% has value. I always see some sort of results post PR.

Web 2.0 is okay to have, but don't expect a lot of results from Web 2.0.

Once you are done with FB, Insta, X pages, press releases, and comments; promote your website on Quora, Reddit, and niche forums too.

Don't hire someone for Quora, Reddit, or forum links. Instead, try to do those yourself.

You just need 1-2 mentions on Quora and Reddit for your website, and it will be good.


Step 3:

Now promote your website on LinkedIn and Medium. LinkedIn and Medium help with ranking on AI. I do not know why LinkedIn and Medium help with ranking on AI, but I have seen enough sites getting success on LLMs after LinkedIn and Medium.

Once everything above is done, now you can begin niche guest posts. People have ranked even in difficult niches with 10 guest posts per month, continued for 6 months.

If you can dedicate 1-2 hours per day yourself, then I would recommend you simply visit the internet and try to make links yourself. You will easily be able to do comments and discussion links yourself. 1-2 hours of work will easily get you 3-4 links per day.

BTW, if your keyword research is on point and you have taken care of your topical authority, usually having 30 articles on your website should give you some sort of ranking on Google without doing much link building yourself.

Remember, continuity is the king with SEO. Post content on your website regularly. Do links for your website regularly. And pray to the Google God to take your site out of the sandbox zone fast.
 
The site needs a bit of time to mature maybe 3-4 weeks then look at starting link building.

I’ve always tried to think in a sort of “what would happen naturally” type of mindset with SEO.. what I mean is, if I’m building a large authority site that I want to hit the ground running with then I’ll begin with a large PR campaign as that’s naturally what will happen on a launch for a new site.

I’ll lay that foundation on launch with articles on sites related to the niche the sites about, as well as some big news type platforms, I’ll go for big sites with a lot of pull and the articles will be featured around my “big new launch”..

That’s a solid foundation to then work with, I’ll move to guest posts then regularly and consistently, the amounts do not matter.. the more the better if they’re quality I’ve found.

Always keeping in the mind the link building 101s such as anchor ratios etc.. seen so many big projects I’ve worked on tanked due to previous partners fucking anchors which is school boy shit.

But yeah, lay your solid foundation after giving the site a few weeks to settle, let it get crawled regularly and index fully.. then off you go.
 
For a new website, begin your link building like this:

Step 1.


First make sure you have Insta, Facebook, and X pages set up.

Now go on the internet and leave relevant comments everywhere you can.


Step 2.

Always begin with a press release. Press releases usually get you hundreds of links. Doing more links after a PR is okay.



PR 100% has value. I always see some sort of results post PR.

Web 2.0 is okay to have, but don't expect a lot of results from Web 2.0.

Once you are done with FB, Insta, X pages, press releases, and comments; promote your website on Quora, Reddit, and niche forums too.

Don't hire someone for Quora, Reddit, or forum links. Instead, try to do those yourself.

You just need 1-2 mentions on Quora and Reddit for your website, and it will be good.


Step 3:

Now promote your website on LinkedIn and Medium. LinkedIn and Medium help with ranking on AI. I do not know why LinkedIn and Medium help with ranking on AI, but I have seen enough sites getting success on LLMs after LinkedIn and Medium.

Once everything above is done, now you can begin niche guest posts. People have ranked even in difficult niches with 10 guest posts per month, continued for 6 months.

If you can dedicate 1-2 hours per day yourself, then I would recommend you simply visit the internet and try to make links yourself. You will easily be able to do comments and discussion links yourself. 1-2 hours of work will easily get you 3-4 links per day.

BTW, if your keyword research is on point and you have taken care of your topical authority, usually having 30 articles on your website should give you some sort of ranking on Google without doing much link building yourself.

Remember, continuity is the king with SEO. Post content on your website regularly. Do links for your website regularly. And pray to the Google God to take your site out of the sandbox zone fast.
Really useful breakdown. I especially agree with the consistency part. Building a strong topical foundation first and then gradually earning relevant links seems much more sustainable than chasing a large number of backlinks from day one. The point about doing Quora, Reddit, and forum participation yourself is also a good one.
 
Depending on the quality, try to have a good amount on hand but only focusing on a couple high quality ones at first so you don’t get blacklisted.
 
For a new website, don’t target a specific backlink number—focus on earning a few highly relevant, genuine links. Even 5–20 quality links can outperform 1,000 random spam links.
 
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