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Azoogle - Important message

Discussion in 'CPA' started by brazilian, Aug 21, 2009.

  1. brazilian

    brazilian Junior Member

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    I just received this from Azoogle:


    Dear Publishers,

    For several years now, the Azoogle Network (AZN) has prided itself on being an industry leader in online marketing compliance, often taking a far more conservative approach than most in our overall marketing standards and investing millions of dollars into compliance tools and resources, both human and technical. The events of the last 48 hours, highlighted below, underscore the reasons why we have taken this approach and been so steadfast in how we advise you, our valued affiliates, each and every day.

    The Illinois State Attorney General?s Office, Oprah Winfrey, and Dr. Oz have filed a number of suits in the past day which may affect your business. The lawsuits send a clear message that using deceptive ad content, e.g., fake celebrity endorsements, not disclosing the price and re-bill terms, using fake blogs, etc., will not be tolerated. Please read the following for more information:
    The Illinois State AG has filed actions against three parties for deceptive advertising practices in the marketing of acai berry products and other dietary supplements. Please keep in mind that the regulators are choosing to directly pursue affiliate marketers for their marketing practices. The full text of the press release can be found here: http://www.illinoisattorneygeneral.gov/pressroom/2009_08/20090819.html.
    Dr. Oz and Oprah Winfrey have also filed a lawsuit in New York for copyright and trademark infringement against approximately 50 companies, including advertisers, suppliers, ad networks, and affiliates. To put it bluntly, they are very unhappy of their celebrity status being used to market dietary supplements and cosmetics, without their permission. They have specifically listed hundreds of affiliate sites they want discontinued immediately, because the URLs use their name or the sites claim endorsements from Oprah/Dr. Oz. The full story can be found here: http://www.msnbc.msn.com/id/32483484/ns/entertainment-celebrities/
    Finally, keep our guidelines in mind when you are creating your ad content. An advertisement or affiliate:
    Must not use falsified consumer testimonials or postings.

    If any testimonials/photos/first person accounts/etc. are used, appropriate documentation must be submitted to AZN. Talk to your network manager for more information.
    Must not use photos of celebrities or falsified endorsements.
    Must not use altered pictures and represent that those pictures are of actual consumers.
    Must not use fake blogs or fake news sites to promote content.
    Must not use of the word ?FREE? on anything that is not completely free. ?Free?, ?Try it Free?, ?Free Sample?, etc. are not acceptable.
    Must not have a ?comments? section without a ?reply? or ?post? option.
    We hope that this information has been helpful to you. Should you have any questions or concerns, feel free to reach out to your Affiliate Manager, or me, directly.

    Mitch Richler
    Senior Vice President of Distribution
     
  2. centerpoint

    centerpoint Junior Member

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    Got that as well! I'm sure we will be getting something similar from the other networks

    It appears the plaintiffs are going after networks, affiliates sites that
    use their names to promote acai berries and resveratrol.
     
  3. 420money

    420money Regular Member

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    Shit - this does not seem like good news at all. I'm not a part of Azoogle, but I imagine similar networks will be sending similar messages...
     
  4. BigHustlah

    BigHustlah Power Member

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    Oprah's a fat wench. Wahh wahh wahh about affiliates . . . while she wipes her fat ass with millions.
     
    • Thanks Thanks x 4
  5. ~@-kanye-west-@~

    ~@-kanye-west-@~ Power Member

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    haha fuck that bitch

    why does she need to care? :smashfrea
     
  6. Griller

    Griller BANNED BANNED

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    She probably doesn't need to care.

    But then again there is the off chance that someone dies or becomes extremely ill and everyone starts saying "Acaiberryrazzledazzlenutrilite makes you sick and can kill you? Oh shit Oprah supports that product, I saw it on the popup!", and it makes it look like Oprah attaches her name to anything.
     
  7. centerpoint

    centerpoint Junior Member

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    According to the Forbes article on the lawsuits the plaintiffs are seeking three times the profit made from each site using the endorsements, or up to $100,000 per domain name.

    The fact they are going after affiliate sites as well makes it a big problem for anyone promoting these products.
     
  8. hawke

    hawke Power Member

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    There's plenty of offers from legit companies, that are quite good, and don't rip off people. Some of these offer's like the ACAI thing, are flat out fraudulent, and shady.

    Poster pass is another one, I remember from a while back. They would claim FREE poster's, just pay shipping, but then the Customer would check their credit card statement, and find that they were charged rediculous amounts of cash for these crappy things, and NOWHERE on the site or even the fine print did they explain any other charges. Plus, like ACAI, it was a BITCH to get canceled.

    Don't LIE about what's offered, and you'll be fine.

    Oh and I'd stop Promoting ACAI ;)
     
  9. blackhataffiliate

    blackhataffiliate Senior Member

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    I had a feeling something like this would eventually happen. I stopped promoting products using the negative billing option along time ago for this very reason.
     
  10. blackhataffiliate

    blackhataffiliate Senior Member

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    Do you have a link to the forbes article.
     
  11. centerpoint

    centerpoint Junior Member

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    here you go

    Code:
    http://www.forbes.com/2009/08/20/oprah-winfrey-resveratrol-business-healthcare-oz.html
     
  12. brazilian

    brazilian Junior Member

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    oh.... bad news here... shit
     
  13. keinehabe

    keinehabe Supreme Member

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    because it's her brand :) it's practically like '' her made '' brand and she wanna get her fkin piece of cake :) it's called capitalism dude ;)
     
  14. blackhataffiliate

    blackhataffiliate Senior Member

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    Thanks for the help.