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Avoiding your domain name being blacklisted with email marketing.

Discussion in 'White Hat SEO' started by fixxi.net, Nov 12, 2012.

  1. fixxi.net

    fixxi.net Newbie

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    Am I right in thinking that with email marketing to multiple recipients is clever really to not use your legit domain names in the Send From box. Instead use other , "operational, temporary" domain names/emails to send the emails from.
     
  2. mistachewy

    mistachewy Junior Member

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    Seeing that this is in the whitehat section, you need to be very careful with email blasts for a company because the can-spam laws. I would not try to send out stuff with false information.

    If you are using clean lists, you should not have a large risk at all of getting blacklisted. If you are buying lists and getting a lot of spam complaints, you can run into a problem there. Most email companies like bronto and mailchimp will monitor your email sends and warn you if you are getting too many complaints.

    By sending your emails from other domains, the spam filters will have a higher chance of picking those up also. You may want to look into getting a SPF record (http://en.wikipedia.org/wiki/Sender_Policy_Framework). This will help protect your domain from other people spoofing your address.
     
  3. fixxi.net

    fixxi.net Newbie

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    I am getting spam that advertizes the likes of Nokia. The spam delivery however uses third party servers and possibly an "email management company". Arent Nokia afraid that people would report its dommmmain ? Don't answer that :), I got it.

    Surely the RealTimeBlocking (RTL) Live black lists and also SMTP anti-spam software includes, tracks and considers domain names from within the email body and not just the SMTP seeerves names/ippps that are used to technically send the email.It is fair to assume that it is unsafe to include the commercial dommmmain names in the email, with mass email that is.
     
  4. hanssolo

    hanssolo Jr. VIP Jr. VIP Premium Member

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    just use a 3rd party, there are a ton of good/legit places to mail your list from
    make sure your list is double-opt-in and clean, no point spamming these days - just not worth it
     
  5. Jacob Sterbenk

    Jacob Sterbenk Junior Member

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    If you want to be on the safe side, you can change address from which you are sending emails every couple of months. If the old address was blacklisted by spam filters, the new one should be able to reach better deliver rate.
     
  6. thelightning

    thelightning Registered Member

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    that's what email marketing is all about in the first place. reaching inbox. read some ebooks for that.