avg conversion for email traffic?

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devgrizzly

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What are you guys seeing in terms of email conversion rate?

I have a strong emailing capability, and access to lots of lists (of customers). I'm aiming for 1% CTR -> 1% CVR -> $70 payout. Is this too low?

I estimate if i have say a list of 100k (relevant, customers, etc) -> 1,000 clicks (1% CTR of sends) -> 1% CVR (10 sales) -> $700 ($70 payout)

Are the sensible?
 
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1% CTR is doable if your lists are truly responsive and your emails are top-notch. But 1% on the conversion side after the click for something that pays $70 means people need to be really ready to commit. That's a solid offer you'd be pushing.
 
Yeah, that’s realistic for cold email lists, but warm, engaged lists can easily double those numbers.
 
Yeah, those numbers are realistic for cold or semi-warm lists, warm lists can crush 2–5% CVR easily.
 
That sounds pretty reasonable—1% CTR and 1% CVR are solid starting points, especially with a relevant list. Focus on optimizing your email copy and offers for better results!
 
Looks good! 1% CTR and CVR is totally reasonable, especially with a solid list.
 
Your numbers seem solid for a list of 100k, but keep in mind conversion rates can vary depending on the niche, offer, and audience engagement. It’s always good to test and tweak!
 
seem reasonable, given that strong email engagement can achieve these metrics, but performance may vary based on your industry, audience relevance, and email quality.
 
It all depends on the database that you have and the product. In principle, your numbers are quite accurate, but again, it depends a lot on the email database that you have.
 
Really depends if cold mailing or not, if you have a decent warm list, it still really varies but the conversion can be fairly good. With cold mailing I've never had much luck.
 
devgrizzly said:
What are you guys seeing in terms of email conversion rate?

I have a strong emailing capability, and access to lots of lists (of customers). I'm aiming for 1% CTR -> 1% CVR -> $70 payout. Is this too low?

I estimate if i have say a list of 100k (relevant, customers, etc) -> 1,000 clicks (1% CTR of sends) -> 1% CVR (10 sales) -> $700 ($70 payout)

Are the sensible?
Click to expand...
At this rate, you’ll probably need a large number of emails and constant rotation. You’ll also need a live email filtering tool to improve the conversion rate.
 
Yeah, 1% CTR and 1% CVR is realistic, can improve with better targeting.
 
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