Asynchronous loading content - SEO pros/cons

MaDoGK

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Aug 29, 2022
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Hello BHers,

The developer I work with has asked me a question about the asynchronous loading of content, so it won't be shown in the HTML source code. The site will load certain content on the fly with JS. According to https://developers.google.com/search/docs/crawling-indexing/javascript/javascript-seo-basics, as long as the content is loaded quickly enough, the content will be read by the Googlebot. This won't be a problem; the site will be quick! But does Google give any type of penalty or value this type of content less than other content? Or is it valued the same as any other content?

What about other search engines? Like Bing, Yandex, etc...

Has anyone ever come across this?
 
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