madoctopus
Supreme Member
- Apr 4, 2010
- 1,388
- 3,709
Hey,
I have done my 1st experiment in Google Optimize (GWO) and can't make sense of the data.
My first question is when I specify the goal in GWO, does it automatically filter out traffic that converted but didn't come from the landing pages in the experiment, or it calculates conversions based on all traffic that converted?
What happens is I have the 2 landing pages that get traffic from PPC. These are part of a redirect experiment. However 60% of the site's traffic and conversions come from organic traffic that doesn't goes to the two variations of the experiment.
Any help from more seasoned GWO people is welcome.
Thank you!
PS: Found out the culprit in the data mismatch between client CRM, GWO and Analytics - in Analytics it only samples 16% of the data. So what do I trust?
I have done my 1st experiment in Google Optimize (GWO) and can't make sense of the data.
My first question is when I specify the goal in GWO, does it automatically filter out traffic that converted but didn't come from the landing pages in the experiment, or it calculates conversions based on all traffic that converted?
What happens is I have the 2 landing pages that get traffic from PPC. These are part of a redirect experiment. However 60% of the site's traffic and conversions come from organic traffic that doesn't goes to the two variations of the experiment.
Any help from more seasoned GWO people is welcome.
Thank you!
PS: Found out the culprit in the data mismatch between client CRM, GWO and Analytics - in Analytics it only samples 16% of the data. So what do I trust?
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