Google is getting worse. The quality of serps is the worst it has been.
Checking some of our lost ranking keywords and the sites that are in there are a joke. It seems that Google puts trust in only a handful of sites and the same sites appear several times on the first page and 2/3/4th page.
Does everyone see this? It is as if a classifier has been put on these sites that even if they don't fit the search term, they are still shown regardless as they are favoured by Google
Checking some of our lost ranking keywords and the sites that are in there are a joke. It seems that Google puts trust in only a handful of sites and the same sites appear several times on the first page and 2/3/4th page.
Does everyone see this? It is as if a classifier has been put on these sites that even if they don't fit the search term, they are still shown regardless as they are favoured by Google