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Anyone with experience working with an advertiser directly?

Discussion in 'Affiliate Programs' started by twoj04, Nov 7, 2009.

  1. twoj04

    twoj04 Power Member

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    Hey all,

    I have never seen anyone talk about this, so maybe this will answer questions for some others also.

    I am thinking about approaching an advertiser for a certain offer (instead of going through the network).

    Main problems:
    - The advertiser is a very, very big company. (Top ~25 website)
    - I am not sure how exactly to approach them (I have the person's email that I would contact, but not sure exactly what to say).
    - How does tracking and/or payment work without a network? (For those who have done something of this nature)

    Reasons I am thinking about asking:
    - My network is very bitchy.
    - It is a CPS offer, so everything "converts" for them.
    - I can drive ~1 mil yearly gross (looks like mostly profit) for them. (Please do not PM me about this - the only reason I am able to do this is because of their name/recognition/services/etc. of being a top website - Otherwise I would just drive the traffic to myself ;) )
    - I want to cut out the middleman and get a good raise :p

    Any experience/suggestions/constructive criticism is much appreciated.

    Thanks $$$ :sombrero:
     
    Last edited: Nov 7, 2009
  2. ForeverNever

    ForeverNever Power Member

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    I had experience with a smaller advertiser. It was a bad experience. It made me understand why we go through networks.

    But I'm sure with an advertiser as big as you're talking about how much traffic you can drive you'll probably be okay.
     
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  3. twoj04

    twoj04 Power Member

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    What made it a bad experience? And how did you go about working with them instead of through the network?

    Thanks. :sombrero:
     
  4. MaxSteve

    MaxSteve Junior Member

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    Your experience working directly with an advertiser will vary from advertiser to advertiser. Some will be great to work with, some will be horrible to deal with. It all depends on their style. Things you might expect to see across the board:

    - you will need to physically sign a contract with them that can probably be tighter than a network's contract.
    - you will need to provide your full contact info to the advertiser, so if you are doing BH and violate the terms you agreed to, they can easily come after you legally should they so choose. I only include this because this is BHW after all.
    - you will probably receive payment later than you would if you were working with a network. weeklies and net15 payments are not very common working directly with merchants.
    - your lead quality will be scrutinized more closely than if you were in a network.
     
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  5. twoj04

    twoj04 Power Member

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    Thanks for the input, I was hoping someone with lots of experience with this type of thing would reply.

    From your post, I may just ask the network for a raise for now, unless it gets to the point where I am driving over 1m in revenue for them.

    What is the typical(very generalized, I realize this may differ) cut for the network on, let's say, a $50 to $100 commission?
     
  6. absinthekid1

    absinthekid1 Junior Member

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    I think you should check out the cdf networks blog...theres a lot of good stuff about going directly to an advertiser. A lot of awesome information.

    Personally, I've never worked with an advertiser without the network. But I do hope to try it out eventually if everything goes well. Plus, I don't see what they would lose especially since it is a CPS model anyway.
     
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  7. ForeverNever

    ForeverNever Power Member

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    They refused to pay all of my earnings saying that my tracking had to be wrong. My tracking wasn't fucking wrong by as much as they said it was, if at all.
     
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  8. twoj04

    twoj04 Power Member

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    Ouch :(

    Was this a rebill or a submit type of company?
     
  9. absinthekid1

    absinthekid1 Junior Member

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    How did you go about setting that up?
     
  10. absinthekid1

    absinthekid1 Junior Member

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    Oh thats cool. Was it a rebill offer or a CPL offer?