Anyone taking the FREE Google Analytics Platform Principles course that starts March 11th

Do you ever wonder if you?re getting the most out of your Analytics reports? In this self-paced online course we?ll dive deeper into how the platform collects, transforms, and organizes data in Analytics. Understanding how this works can help you refine your implementation and uncover more valuable insights about your business.


Course highlights include:

• the four components of the Analytics platform: collection, processing, configuration and reporting
• how Analytics collects the data you need across different devices
• how your data is transformed before you see it in your reports
• key concepts for customizing your Analytics data in useful ways

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