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Anyone notice a drop in rankings after adding the Google+ button?

Discussion in 'White Hat SEO' started by BlackHatSoda, Aug 29, 2011.

  1. BlackHatSoda

    BlackHatSoda Junior Member

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    Ok, so I'm not convinced that adding the Google+ button to my site is the cause but it's the only change I've made to a site that has seen major drops in it's ranks across many keywords.

    Before I added the Google+ button, the site was gaining rank in keywords across the board. Traffic was growing 15-25% month over month for 8 months straight. Then after adding the button, the site sees a 38% drop in traffic due to lowered Google rankings in just two weeks.

    This all started just a day or two after adding the button. I haven't tried to take it off yet thinking it may just be a reshuffling of rankings due to an algo change.

    Anyone notice any drastic changes in their site rankings around August 16th and 17th?

    I'm going to try and take the button off to see if that makes any difference but just wanted to see if anyone else noticed this or noticed any big ranking drops recently in general.

    I'm
     
  2. onlythabst

    onlythabst Jr. VIP Jr. VIP Premium Member

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    Definitely sounds like that is the cause. Try removing the button and see what happens!
     
  3. BlackHatSoda

    BlackHatSoda Junior Member

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    I've taken it off and I'll report back if it has any effect. I didn't initially do this because it made no sense to me that it could be the cause. But you never know. I've seen lots of strange cases of rank drops from Google for making tiny HTML changes for example which made no sense either. Even cases where optimizing images to make them smaller affected rankings in a negative way. Must be bugs in their ranking algos that get tripped up under certain cases.
     
  4. BlackHatSoda

    BlackHatSoda Junior Member

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    I wouldn't think the Google button would have any negative effect but it's really the only change that was made and the drop in rankings were nearly instant, only a couple of days. Basically the next time Google indexed the site, rankings dropped.

    Anyhow, I've taken the button off and we'll see what that does in a couple of days. Could still be the victim of an algo change which I think is more likely but I can't ignore the timing between adding the button and the ranking drops.

    Guess I'll know soon...
     
  5. dgaunn4114

    dgaunn4114 Junior Member

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    If anything, adding a google button should improve your rank... definitely not the button.
     
  6. Four Seasons

    Four Seasons Regular Member

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    They say google+ improves the rank, I wonder why would your website drop in rankings? Maybe because of other reasons.
     
  7. jeka1sv

    jeka1sv Registered Member

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    Want to know whether your ranking increases or not after removing the button.
     
  8. onlythabst

    onlythabst Jr. VIP Jr. VIP Premium Member

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    WTF! Are you retarded?
     
  9. gunawankb

    gunawankb Junior Member

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    yes,me too had same problem.

    After add google +1 button, the next day my site traffic dropped from >300 UV / Days to <100 UV / Days.

    I will wait for your next post.
     
  10. BlackHatSoda

    BlackHatSoda Junior Member

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    It'll probably take a couple of days for Google to re-crawl the site and see any effects. If traffic comes back up, I'll let it rise back up for a few days, then put the button back up and report what happens.
     
  11. platinvm

    platinvm Senior Member

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    Same here, 2 days after I added the 1+ button I got sandboxed. I was thinking it was something else but it could of been 1+.
     
  12. googlemonster

    googlemonster Supreme Member

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    waste of time bs
     
  13. BlackHatSoda

    BlackHatSoda Junior Member

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    What is?
     
  14. BlackHatSoda

    BlackHatSoda Junior Member

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    Site got re-crawled yesterday and the sitemap was downloaded. Should know in a couple of days or so if removing the button made any difference.
     
  15. JohnnyRabbit

    JohnnyRabbit Supreme Member

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    No drop here. Don't think it's related.
     
  16. timothywcrane

    timothywcrane Power Member

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    Did the people who had SERP drops after adding the button utilize it in a BH fashion? If you pounded it with +1s (and social media relationships on a fast paced mass scale are not usual for your site) then that +1 could have been THE INDIRECT CAUSE of your SERP drops.

    With the information given, the first thought is that you have your tin hat on and looking for the FBI bugs in your basement.

    The reason I entertain donning the metallic topper in theory at least is that if +1 does become as popular as liking, friending, or digging etc.. then the direct impact of social media on SERPs will be a lot more "analytics" (capitalize that if you wish to, the pun is intended) and less third party backlinking.

    I can easily foresee a future (or a return to circa 2002* in many ways) where if you are not using Google, you are not in Google. I think that the +1 button was the first exploratory foray in this direction. I do not think that this is the end game piece of the puzzle, but they seem to be trying to reverse a decades trend that they started.

    2002:
    Code:
    Yahoo! was founded in 1994 by David Filo and Jerry Yang as a directory of websites. For many years they outsourced their search service to other providers, considering it secondary to their directory and other content features, but by the end of 2002 they realized the importance and value of search and started aggressively acquiring search companies.
    
    Overture purchased AllTheWeb and AltaVista in 2003. Yahoo! purchased Inktomi in December, 2002, and then consumed Overture in July, 2003, and combined the technologies from the various search companies they bought to make a new search engine. Yahoo! dumped Google in favor of their own in house technology on February 17, 2004." -http://www.searchenginehistory.com/#yahoo
    While this might seem unrelated in the extreme to many, with an aluminum helmet I see a direct connection. When Yahoo got Inktomi, they also were able to add enough infrastructure, personnel, and especially cash, to keep up with the needs of autocrawling for the cache, sort, redisplay and dump (Google has always come under fire for their no-dump policy).

    They were forced to do this to gain market share in an ever increasing demand for search technology, that was following the math of Moore's law.

    While there were limited resources, and even fewer dollars, the marketing model in many minds was one of subscription. LexisNexis was in the head of the pack, as well as private collections, LAN style "nodes" with search capability. Yahoo had gained a widespread popularity for its free directory of online resources, which was soon being eclipsed by a fast moving, freely open search engine called AllTheWeb. People would come to it and add their webpage to it like a directory, but was able to handle large numbers of links and information with greater usage convenience.

    With the Internet on its fast demise into the "common mans" hands, the subscription model was not going to be the winning model, period, and with all of that Silicon Valley money, it would be a lot easier to upscale your equipment and tap into advertising, instead of simply catering to an upscale market of pioneering techies or money laden "gotta have its". AOL failed at this and died out as a power player.


    How does this relate to Google's +1?
    I think that Google might be looking for a way to put the genie back in the bottle.

    With the name of Yahoo sounding a lot like dirt now a days, especially with all of its developer tools disappearing (AKA site explorer, overture, etc), Google finds itself in the quite comfy position of being at 2002 all over again, but with FB,MS, twitter and ilk as the #1 threat. Well guess what, everyone who spends money on marketing only uses social media to get on Google (I know this is a slight exaggeration).

    Just like the man pouring beer into the toilet at the party. "Why make yourself dizzy and sick being the middle man"
     
  17. GiftGuru

    GiftGuru Supreme Member

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    Have had the google plus button on my site since the first day it was available. No drop in rankings, only increase. I also did 1000 plus ones to the page....also did 1000 plus ones to clients pages, they have not noticed a decrease either....only increases
     
  18. BlackHatSoda

    BlackHatSoda Junior Member

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    Well I've let the site sit without the +1 button for a while now and traffic is still sharply going down. So I'm putting the button back up and convinced that the button didn't affect things.

    I did see that Panda was rolled out to nearly every country on August 12th. The drop started on the 16th, that's the only thing I can think of that might have been the cause although for the 12th-15th traffic was going up.

    No other changes were made to the site except that content was added as is normal for the site (it's user generated content).

    Now to figure out what did cause the traffic drop which is now down around 45% in just two weeks. Maybe a Google dance but traffic has been very steady and on a consistent growth rate for nearly a year so I don't think that's it.
     
  19. WildDisease

    WildDisease Junior Member

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    I think this is a short-term vs. long-term benefit question and as with all of IM.. I think its best to go long and keep 1+ (you've seen the success of tweet and like this)

    Consider this.. google knows what you 1+ because its attached to your google account, but it also knows what your friends have 1+ and likewise they know what you 1+
    Google already uses this to personalize and influence your search results and it can even start doing so on a mass level as 1+ starts to develop analytics and used to guage visitors trust, user experience, etc where the end result is that it becomes used as feedback back into the al-go-rama.
     
    Last edited: Sep 2, 2011
  20. geass

    geass Registered Member

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    Why not ask the top contributors on google??

    They can answer these types of questions