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Anyone know of a good tracking and testing course?

Discussion in 'White Hat SEO' started by sezfoster, May 28, 2010.

  1. sezfoster

    sezfoster Newbie

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    Hi, does anyone know of a good course which teaches tracking and testing, it`s something I have really struggled to get any real info on.
    Thanks in advance.
     
  2. ultimategamechain

    ultimategamechain Power Member

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    can you elaborate? tracking and testing what?
     
  3. DebtFreeMe

    DebtFreeMe Regular Member

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    If you're looking for doing things like split testing and optimization for different sales/land/conversion pages a good group is called Marketing Experiments. The have a lot of really great videos on their site and they do teach classes. The group consists of marketing professionals (as in PHD level marketers), and they give away all their research.

    You can find what training they offer under the "Training" tab at the top of their page, and NO I am not associated with them, they just have really good resources and great videos about what actually works based on real testing.

    Code:
    http://www.marketingexperiments.com/index.php
     
  4. sezfoster

    sezfoster Newbie

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    Thanks for that Debt free me It looks like I can learn a lot from their content there. I really need to get a grip on how to start split testing different offers and landing pages, I think I need a bit of knowledge on the subid`s and third party tracking not too sure what that is.