I have a bit of a problem I can't get around, maybe somebody can give me advice. I have a very strong business model which has a good demand on google. The problem for me is my average conversion is worth about 8-20 euros, if i was to try and advertise the service PayPerClick it turns out to about ?3 per click, converting roughly 1/10. That puts the acquisition at ?30 which as you can see is not good at all for me. Is there any way I can still use adwords in a profitable way in my situation? Or should I just stick to cheaper advertisers like Facebook? I have heard rumours of big companies negotiating deals with google to pay strictly per conversion, is that true? How can it be done? Thanks for your time.