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Any Adwords experts here? I need some good advice.

Discussion in 'Adwords' started by Middollo, Jul 1, 2014.

  1. Middollo

    Middollo Newbie

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    I have a bit of a problem I can't get around, maybe somebody can give me advice.

    I have a very strong business model which has a good demand on google. The problem for me is my average conversion is worth about 8-20 euros, if i was to try and advertise the service PayPerClick it turns out to about ?3 per click, converting roughly 1/10. That puts the acquisition at ?30 which as you can see is not good at all for me.

    Is there any way I can still use adwords in a profitable way in my situation? Or should I just stick to cheaper advertisers like Facebook?

    I have heard rumours of big companies negotiating deals with google to pay strictly per conversion, is that true? How can it be done?

    Thanks for your time.
     
  2. bartosimpsonio

    bartosimpsonio Jr. VIP Jr. VIP Premium Member

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    Adwords is a terrible ppc alternative these days. It used to be good in the early days, but not anymore. Their auction system is not at all fair. Niches with zero competition inflate price as if there was competition, which turned me away from adwords. Their own system bids and inflates prices AGAINST the advertiser even if there are ZERO other bidders for the same niche. I've experimented with keywords like chabadabadoo for which there are zero other bids for sure, but adwords still inflated the price on its own as if there were other bidders for the KW.
     
  3. mazzika1985

    mazzika1985 Regular Member

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    then
    should we leave adwords
    what is the best adwords alternative is it Facebook ppc
     
  4. johnconnor

    johnconnor Regular Member

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    Middollo, I am pretty certain that it is possible to optimize your campaign and achieve a better performance. If your keyword quality score is not at least 7 out of 10, then there is lot of room for optimization and achieving a cheaper cpc should be doable. Also, do you work with different keyword match types? Tightly structured ad groups? Do you make use of negative keywords? Do you regularly split test ads? etc.pp. There are a lot of factors to consider and i wouldn't give up on Adwords just yet. Feel free to send me your Adwords client ID and i will add you to my client center and take a look at your current campaign. Also, besides Adwords you might want to try Bing Ads, they have less competition and usually a cheaper cpc (traffic is way less though).
     
    • Thanks Thanks x 1
  5. vdhan333

    vdhan333 BANNED BANNED

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    Run adwords ads worth 120 usd for 40 usd. Contact me for any country coupons too.
     
  6. ozzieoz

    ozzieoz Junior Member

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    Don't be fooled by the estimated CPC, adwords is a auction based platform. I managed to get my AVG CPCs down to $0.18 per click on several niches and my AVG ad position 1.8 -3.5 because I got my quality score high enough and my competitors were paying $1.50 - $4 per click just to be in position 1.

    However in some niches, competition is stiff , you have to market your service or product that makes you on avg $25 per conversion or more.

    I hope this helps. Reach out to me if you need help.
     
  7. mazzika1985

    mazzika1985 Regular Member

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    yes
    quality score
    How to get it ?
     
  8. mazzika1985

    mazzika1985 Regular Member

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    johnconnor
    i sent u pm

    any one expert in adwords quality score
    plz pm me
     
  9. Middollo

    Middollo Newbie

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    I don't have the PM function on this forum yet. Do you have an email or Skype?
     
  10. johnconnor

    johnconnor Regular Member

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    Midollo, sent you a PM with my details.
     
  11. GzckPE

    GzckPE Newbie

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    I need an expert to publish ads on googleadwords banks, i pay.
     
  12. nes22

    nes22 Registered Member

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    You clearly have a very bad business model if you're losing a ton of money. Why did you say you have a very strong one? Also you don't even know if your conversion cost is 8 or 20 euros. That's pretty bad. The solution is to lower your bid until you start making some money. Obviously not enough demand on Google.
     
  13. Ganie

    Ganie Regular Member

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  14. sunny_clicks

    sunny_clicks Regular Member

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    Waao !! do you still think the guy is waiting for YOUR reply even after 2 years ??:poke:
     
  15. ttmschine

    ttmschine Regular Member

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    That's exactly why I stopped using it and learned SEO - I was the only person advertising with a range of keywords and the CPC went from 4p per click to over £4 per click in about 6 weeks.

    I did manage to continue using it and get the costs down which might work for you - I just deleted every single phrase and keyword that wasn't the exact thing I was selling, and set the campaign to just have 1 keyword like this:

    [main keyword]

    ie - 1 keyword, the actual product, and set to exact match only.

    Cut the adwords costs by about 90% and sales dropped by I can't remember exactly but maybe 20%.

    Try that.
     
  16. GzckPE

    GzckPE Newbie

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    I need some expert on google adwords, so you can run an ad for a bank, thanks


    add me skype : zuckrlz00
     
  17. blackboxworld

    blackboxworld Newbie

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    I can help! Let's connect on Skype, mine is: blackboxworld
     
  18. blackboxworld

    blackboxworld Newbie

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    I'm AdWords expert, let's connect on Skype and discuss the problem in detail.
     
  19. Unfed

    Unfed Newbie

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    Guys this thread is 2 years old:)