anchor text variation paid links

Hello,I am planing to purchase paid links but bit confused about the anchor text variation. Waht should be the percentage distribution among exact match, partial match, generic etc so the main kw should not be diluted.Regards, David

sdseoguru said:

Hey David,Glad to see you are trying to diversify your anchor text profile as it surely pays off in the long run with all the various penguin updates and so forth.Anyways! For all my sites and campaigns I use the following breakdown per 1000 links I buildMain keywords - 50% - 550 linksLSI - 25% - 250 linksURL/ Brand - 15% - 180 linksGeneric - 10% - 120 linksBest of luck! SDSEOGURU

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Do you use exact match anchor for main kw or use multiple variations of it like ugg boots, best ugg boots, cheap ugg boots etc.Thanks, David

sdseoguru said:

per 1000 links I build

Main keywords - 50% - 550 links
LSI - 25% - 250 links
URL/ Brand - 15% - 180 links
Generic - 10% - 120 links

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Not really one to nit-pick, but your numbers don't add up.
50% (of 1k) is 500, not 550
15% is 150, not 180
10% is 100, not 120.

sdseoguru said:

Hey David,

Glad to see you are trying to diversify your anchor text profile as it surely pays off in the long run with all the various penguin updates and so forth.

Anyways! For all my sites and campaigns I use the following breakdown per 1000 links I build

Main keywords - 50% - 550 links
LSI - 25% - 250 links
URL/ Brand - 15% - 180 links
Generic - 10% - 120 links


Best of luck!
SDSEOGURU

Click to expand...

Unless you're optimizing for a ton of "main keywords" these percentages are way too high. You should be heavy on branded keywords and naked URLs, a small number of generic keywords, and tons of longtail variations of your main keyword(s). Never forget: Google loves and rewards branded sites, and you can never build too many branded links. Money keyword anchor texts, however, look incredibly suspicious, especially if they're repetitive.

There is no formula, obviously, or anyone would simply throw in x% here and y% there and be #1.

Each site is different. Start very conservative and go increasing, you'll hit a sweet spot in between. I do mean *very conservative* at first(main keywords < 10 to 15%)

Those links will be be paid not free ones from guest posts or comments. Can i stick with lots of money kw variants and branded links? I don't want to spoil money on generic kws. Thoughts please.

sdseoguru said:

Hey David,

Glad to see you are trying to diversify your anchor text profile as it surely pays off in the long run with all the various penguin updates and so forth.

Anyways! For all my sites and campaigns I use the following breakdown per 1000 links I build

Main keywords - 50% - 550 links
LSI - 25% - 250 links
URL/ Brand - 15% - 180 links
Generic - 10% - 120 links


Best of luck!
SDSEOGURU

Click to expand...

I would highly recommend you don't do this. This may work now. It may work for a while, but you will get slapped for it eventually. Do you think Google doesn't know what's going on with people manipulating their rankings with this? They have an active web spam team and they are looking for stuff like this. You may be able to get away with this for a week, a month, a year, but you WILL get slapped with this kind of ratio. I would go heavy on the branded/url links. NOT the keyword links. Go look up a site like CNN and see what a relatively normal link profile looks like. Heavy on branded/url. Actual what you could call keyword links are 1-2%. I am not saying to do 1-2% keywords. I'm saying that if you want to last, don't do 50%.

My personal rule of thumb (from studying results above me in serps) in MY niche is no keyword above 3%. 4% max. That's my niche though so not the same as yours. Study the older sites in your niche, get an idea of what you can do, and what Google will expect from you and go with that.

But for the love of heaven don't slam your site with 50% exact match links.

Unless it's a churn and burn. Then why not go 100%.