Amazon PPC

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Does anyone know how to optimize amazon PPC campaigns?

I am having a lot of trouble with it

Spending too much money and wasting it

So my profits are a lot worse than they would be

Should I hire someone to help me optimize the campaigns?

Or should I attempt to do it myself
 
Ok thanks, I was just wondering because my conversion rate is less than 10% so I was wondering if I was targeting the wrong audience, and my campaigns have been running for a little while so I was unsure of what to do.
 
First research about PPC and increase your knowledge then you will be in a better position to hire some PPC expert.
 
Does anyone know how to optimize amazon PPC campaigns?

I am having a lot of trouble with it

Spending too much money and wasting it

So my profits are a lot worse than they would be

Should I hire someone to help me optimize the campaigns?

Or should I attempt to do it myself
Google recently announced that they would allow sellers of 3rd party merchants (such as Amazon) to advertise their products on Google Shopping and PMax shopping campaigns, with conversion tracking supported by the merchant.
 
So as stated above comments. Do a little more research before hiring a PPC expert. As of now, PPC depends on many factors.

1. Your Main product image.
2. Your pricing
3. Your competition.

For example if i'm selling Hair cutting scissors. I will look for my competitors who they are selling things and what offers they are promoting.

Firstly i will work on Images

Second at the start i will make the prices less and cherry on top i will add a little incentive like gifts. For example hair cutting scissor + Free comb or Free Hair brush cleaner.

so now what happens is : My images are good, My prices are less and i'm offering more than my competitors.

Now you run PPC in two ways.

1. Automatic
2. Manual

with both combines you will get the max result possible and this is one of the many strategies I have share with you :)

Good Luck
 
Does anyone know how to optimize amazon PPC campaigns?

I am having a lot of trouble with it

Spending too much money and wasting it

So my profits are a lot worse than they would be

Should I hire someone to help me optimize the campaigns?

Or should I attempt to do it myself

Hello! I can help you to reduce your PPC cost and I will make sure it's profitable. I have 7 years of experience in Amazon FBA business. If you want we can have a meeting.
 
Start by learning the basics and test small to see what works. Focus on keywords that actually bring sales and pause the rest. If it feels overwhelming, getting some help is cool-but make sure you know what they’re doing so you don’t waste money.
 
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