Amazon Affiliate Keyword Research Question

Hi all,

Does it matter when researching keywords if the Adwords CPC is low? I know we are only aiming at SEO traffic but does that matter in terms of assessing how valuable the keyword is?

I am looking at a product keyword with 12,000 searches but a CPC of $.20 and it is low competition. Wondering if I can go for it or is it not worth it.

Thanks!

Hello,

This is not an answer to your question but I wonder how you understand or which tool you use to discover low-competition keywords? Honestly I wonder if these keyword tools are good to use only when they are paid ones.

Thanks