Hey BHW, this is my first post! (It took me forever to type this post out and get the ends of the domain to actually go through the auto-mod system, so I assume the mods will realize the links are obviously not advertising or spam.) Okay, so I have a bot for a popular game. Let's say, for this example, its final fantasy 14. My situation is finalfantasybot d o t c o m, (and org, net) finalfantasy-bot d o t c o m (and org, net) ff14bot d o t c o m (and org, net) ff14-bot d o t c o m (and org, net) finalfantasy14bot d o t c o m (and org, net) finalfantasy14-bot d o t c o m (and org, net) ffbot d o t c o m (and org, net) ff-bot d o t c o m (and org, net) [or any others you guys might think better] ... are all gone. What are the next best in line, to get my ranking as high as possible? The bot will get many organic rankings, but I want to maximize its exposure. I've read that .co was the best, but since I'm a total newbie, I have no idea. Also, what is your guys' take on dashes (-) in relation to marketing, SEO, etc? Does it positively or negatively affect things either way? -- Finally, in terms of the specific bot's name, say, for example, it was Final Fantasy Pal. Now, since this is unique, itd be easy to get domains for, so the d o t c o m/etc unavailability isn't an issue so much. So, the options are plentiful... ff14palbot d o t c o m ff14-pal-bot d o t c o m ffpalbot d o t c o m ff-pal-bot d o t c o m finalfantasypalbot d o t c o m finalfantasy-pal-bot d o t c o m finalfantasypal d o t c o m finalfantasy-pal d o t c o m [or any others you guys might think better] -- What should my priorities be in terms of registering domains, both for the generic bot ranking domain(s), and the specific bot name domain(s), and SPECIFICALLY, why? Thanks guys, BHW rocks! So much info on here, love this place.