Affiliates outranking product creators in google

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SpeedDemon

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When selling a product as an affiliate, I've always thought of ways I could get more sales. One of the ways I was thinking might get me more sales is by outranking the products keyword name in google. Let's say your selling razors from Gillette, and Gillette is allowing people to be affiliates for them and sell products. Well let's say that specific razor was named " Gillette Close Shave ".

Would the owner of the product get mad if you outrank it's own Gillette website and basically "steal" their customers?

I want to know in general if anyone has ever done this and has the owner of the product told you to not do it or to stop, or did they tell you it's ok?

About a few days ago I read a piece on the Digital Point owner who did the same thing and outranked ebay for some of it's own keywords and got sales through those specific keywords....

thanks for the responses guys :)
 
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Have noticed that some Affiliates will have a keyword restriction so you may not get payed
 
dvdgangster said:
Have noticed that some Affiliates will have a keyword restriction so you may not get payed
Click to expand...
Yeah you need to look into what they allow you to do. So check to see if they have restricted keywords.
 
If you don't use their name in your domain they can't do anything. Write one article about the product you are promoting and promote only that page not your home page. Most networks say in their TOS that you can't use their brand name for PPC or in your domain name. They don't mention anything about natural SEO. If they complain just tell tham that you didn't mean to outrank them and you never optimized your website for that keyword :D. Read the TOS of the network you are going to promote.
 
zverr said:
If you don't use their name in your domain they can't do anything. Write one article about the product you are promoting and promote only that page not your home page. Most networks say in their TOS that you can't use their brand name for PPC or in your domain name. They don't mention anything about natural SEO. If they complain just tell tham that you didn't mean to outrank them and you never optimized your website for that keyword :D. Read the TOS of the network you are going to promote.
Click to expand...

Good luck getting paid. By outranking their keyword, you are basically stealing traffic they should be receiving naturally.

The reason why companies open up affiliate networks is so other people can create new sources of traffic and income, not so they can steal what the company has already established.

Out of the hundreds of Affiliate networks I've worked with, I've never seen one pay out an affiliate that bought PPC for their name or ranked higher for their name.
 
I'm basically promoting a clickbank product...

If i was to say rank higher then that product owner....

If he tries to let's say NOT give me money for the sales I convert for them... then I could just turn that webpage solely into a webpage ripping them off and telling everyone that their product is bad and have them PAY ME to take it down :P

I mean this is a blackhat community so I know this might be unethical... but hey, it's a dog eat dog world out here and I'm not the one that started it.

All I'm trying to do is get some money, and if by getting money it means I got to outrank the owners product on google, then I don't see why that would be a problem. Yeah it might be against their TOS or just be plain unethical... but if they really try to piss me off and not pay me... there are a lot of options I can take !

Thanks for the responses guys.
 
dvdgangster said:
Have noticed that some Affiliates will have a keyword restriction so you may not get payed
Click to expand...

That's only for paid advertising. Organic ranking won't get you penalized, plus, outranking the company you're promoting is tough, especially if they're a huge company with kick-ass links.
 
SpeedDemon said:
When selling a product as an affiliate, I've always thought of ways I could get more sales. One of the ways I was thinking might get me more sales is by outranking the products keyword name in google. Let's say your selling razors from Gillette, and Gillette is allowing people to be affiliates for them and sell products. Well let's say that specific razor was named " Gillette Close Shave ".

Would the owner of the product get mad if you outrank it's own Gillette website and basically "steal" their customers?

I want to know in general if anyone has ever done this and has the owner of the product told you to not do it or to stop, or did they tell you it's ok?

About a few days ago I read a piece on the Digital Point owner who did the same thing and outranked ebay for some of it's own keywords and got sales through those specific keywords....

thanks for the responses guys :)
Click to expand...

What you are proposing is extremely hard to do except with small companies

My most profitable page is jammed up right underneath the company it's promoting, beating wikipedia and numerous other authorities on that product. However, the company I'm promoting & their website is so big that I doubt I will ever outrank them.

If I remember rightly, there was a Google update which was designed to make sure that companies came up top when searched for.

With small companies, if you beat them for their own name, they will not pay you.
 
Micallef said:
What you are proposing is extremely hard to do except with small companies

My most profitable page is jammed up right underneath the company it's promoting, beating wikipedia and numerous other authorities on that product. However, the company I'm promoting & their website is so big that I doubt I will ever outrank them.

If I remember rightly, there was a Google update which was designed to make sure that companies came up top when searched for.

With small companies, if you beat them for their own name, they will not pay you.
Click to expand...



Have you ever outranked a small companies own website? Has this happened to you? I'm just wondering on what to do... and yes it is a pretty small company. It's more like just a clickbank product and I get paid $50 for every sale :P. So you wouldn't advise I try? I mean let's say they don't accept what I'm doing... I can make them pay me in other ways... no?
 
Why would they get mad? they still get paid, and if they werent gonna make enough by sharing profits with affiliates, they wouldnt offer their product for affiliates
 
You probably didn't read my post or didn't understand it. I said they DON'T allow PPC. But they say nothing about natural SEO.

NoWhErE said:
Good luck getting paid. By outranking their keyword, you are basically stealing traffic they should be receiving naturally.

The reason why companies open up affiliate networks is so other people can create new sources of traffic and income, not so they can steal what the company has already established.

Out of the hundreds of Affiliate networks I've worked with, I've never seen one pay out an affiliate that bought PPC for their name or ranked higher for their name.
Click to expand...
 
You are increasing the brand's market share.They are getting
all the traffic for the niche either directly or thru affiliates.

For example if Gillette is ranked for the keyword "raazor" in
the 1st page 1st place.And Shick is placed in the 1st page
2nd rank, when you outrank Shick, who gets the market
share and traffic?

Gillette right?

We all know multiple rankings in the SEs means more
market share = more traffic = more sales = nice bottomline
for everybody involved.

They will love you for it.Go ahead and do it.

best.

P.S - if they dont pay you, then promote their competitor
using their keywords and outrank them, that will be enuf
to teach them a lesson of a lifetime.You dont kill the duck
that lays you golden eggs.
 
Last edited:
the only problem is, i am seo'ing the actual product brand name... not just the product item name

so for example

im ranking for the keyword bmw... not the word "car" or "car sale" so it will be taking customers away from their own. lol
 
I do this for a few products, but the search term isn't the product name itself, but more, exactly what it does/is. These are small niches, remember. It's hard to explain without giving an example, so take the OP's. I would outrank Gillette in that scenario for a search of "shaver" or "razor" or whatever.
 
If someone is selling redshoes for example

they would be an idiot not to register redshoes.com

They then have an exact keyword and oldest domain.

Chances of beating that are incredibly slim if not impossible

In fact ive never seen someone do it

Dont even get me started on trying to beat soemone like BMW.com at there own game
 
I'm not trying to beat BMW... all im doing is trying to outrank a CLICKBANK product... and the keyword im ranking for is the exact product name that is being sold on clickbank. I think I'm being a bad boy
 
SpeedDemon said:
I'm basically promoting a clickbank product...

If i was to say rank higher then that product owner....

If he tries to let's say NOT give me money for the sales I convert for them... then I could just turn that webpage solely into a webpage ripping them off and telling everyone that their product is bad and have them PAY ME to take it down :P

I mean this is a blackhat community so I know this might be unethical... but hey, it's a dog eat dog world out here and I'm not the one that started it.

All I'm trying to do is get some money, and if by getting money it means I got to outrank the owners product on google, then I don't see why that would be a problem. Yeah it might be against their TOS or just be plain unethical... but if they really try to piss me off and not pay me... there are a lot of options I can take !

Thanks for the responses guys.
Click to expand...

sounds like a great long term strategy to failureville.

if your only talent is targeting terms that household name manufacturers spent billions of dollars in branding capital on, then well, you're just leeching on their success and are of no value to them.

no offense. abide by the terms, be a good affiliate.

and to your reference of blackmailing them. their team of counsel will have no issues zapping your little site from the internet. that's a fact.
 
deadbeatdude said:
sounds like a great long term strategy to failureville.

if your only talent is targeting terms that household name manufacturers spent billions of dollars in branding capital on, then well, you're just leeching on their success and are of no value to them.

no offense. abide by the terms, be a good affiliate.

and to your reference of blackmailing them. their team of counsel will have no issues zapping your little site from the internet. that's a fact.
Click to expand...


Dude, shut the fuck up and read the entire thread. :)

I'm trying to take over BMW (LOL?)
 
i'm not bashing you. all i am saying is......if you are ranking for terms like "gilette razors" then well, you will have issues. even worse if you have domain names with that in it. i know, i ranked the shit out of some iphone domain names and apple took issue with it.

if you are trying to rank for a TM'd term, you will have problems.

simple as that.

carry on everyone. i don't flame.
 
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