arulkumarpillai
Newbie
- Jan 7, 2016
- 13
- 0
Different affiliate programs (in-house and the ones on various affiliate networks) follows different models.
An affiliate program model can be: Cost Per Action (CPA), Cost Per Lead (CPL), Cost Per Sale (CPS), Cost Per Click (CPC), or even Cost per Install(CPI) .
Thanks,
Zone4free
An affiliate program model can be: Cost Per Action (CPA), Cost Per Lead (CPL), Cost Per Sale (CPS), Cost Per Click (CPC), or even Cost per Install(CPI) .
- Cost Per Action (CPA) model pays you for specific actions and it can be simple form submissions, downloads, surveys, etc.
- Cost Per Lead (CPL) model pays for leads and it?s usually a ?signup? that involves email or credit card verification (because it makes the lead more valuable).
- Cost Per Sale (CPS) model pays for actual sales and it means they share a percentage of sale value with you.
- Cost Per Click (CPC) model as you probably know pays for ?clicks? ? no matter whether your referral traffic helped them generate a lead/sale or not.
- Cost-per-install mobile affiliate networks provide offers that pay based on a CPI model (per install)
Thanks,
Zone4free
