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Adwords Fraud

Discussion in 'Adwords' started by emdagenais, Mar 29, 2011.

  1. emdagenais

    emdagenais Newbie

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    New to these online advertising world. I have a concern. With adwords, why could someone ( competitors ) not use one of these proxy/isp sites that change your ISP and click on your ad until it depletes your funds in your adwords account?
     
  2. eskimo

    eskimo Regular Member

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    google makes billions of $ a year, of which 99% comes from adwords
    they have protections in place to prevent this kind of thing.
    they look at more than your IP, they look at your OS, your browser, even your screen resolution
     
  3. Dexograph

    Dexograph Newbie

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    Does the URL that links to your advertisement change?
    Couldn't someone send junk traffic to the URL and deplete it that way?
     
  4. eskimo

    eskimo Regular Member

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    no, your url is what you set it to in the advert, doesn't change
    i dont know of anything that can send "fake" traffic to an advert

    i really wouldnt worry, i have been advertising online for years and have never had any issues with adwords. you obviously have a lot of enemies ;)
     
  5. Autumn

    Autumn Elite Member

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    I've had some major issues with clickfraud on Adwords and you just have to take it as a cost of doing business.

    You can send them logs of the traffic that you think is fake, they'll review it and refund you for those clicks if they agree that it's click fraud. However most click fraud is generally short lived; you can either wait it out until the person gets tired of trying to run up your click costs, or pause that campaign and move to another niche for a while.

    I've read claims of 10-20% of clicks being fraudulent and I would agree with that for the most part. Sometimes you can step on someone's toes in a small niche it can be even more.

    Google claims to be getting on top of the click fraud problem but they're also not that motivated to, because in most cases they are getting paid for the clicks. They care about surfers - they don't really give a shit about advertisers.

    You just gotta keep an eagle eye on your conversions - fraud or not, it just boils down to money in vs money out.
     
  6. emdagenais

    emdagenais Newbie

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    Hmmm...
    Why do these auto posting softwares like CLAD GENIUS work than on CL? Due to CL not having the money as Google does to prevent this I assume?
     
  7. teeniegenie

    teeniegenie Supreme Member

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    What does CL and CLAD Genius have to do with Adwords? LOL
     
  8. emdagenais

    emdagenais Newbie

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    Because the orginal response was stating that Google looks at all kinds of things to prevent fraud. My wonder was than why can't CL do the same to prevent the automated software from working if it is looking at IP's, your OS.....