I have a Youtube channel that's about six months old. I started doing pretty legit type promotions but slowly drifted to more piratical waters. One result of that was the traffic source became less targeted thus my links were certainly spammier. But I'm thinking the really huge difference was the demographics. I was driving traffic off social media and it became primarily third world traffic. So I noticed my RPM began declining quite dramatically. It was really stable at around $1.75 or so, but with very little daily traffic. Still the $1.75 figure was achieved over something like 5k views, so I know it wasn't some crazy random outlier. Anyway once the demographics started leaning towards low income countries the shift was quick and major. Within weeks my RPM dipped below $1. About a month ago I stopped actively posting links but I was still getting residual traffic of 100-200 views per day. This is when RPM really started to plummet. It declined in roughly linear fashion to just $.15 RPM. So then I post this vid that's unexpectedly blown up (shout out to that Adrian dude ) and I get 1400, that's 1400, views, 33 impressions, not one single click. Something ain't right in Lagos. My weekly RPM is currently sitting at six cents per thousand impressions. My questions First, the video I posted recently that's gone sub-viral obviously has something very wrong with it. Monetization is enabled and the "page views" are correctly showing up in adsense analytics but no one's clicking on ads and its not serving anywhere near the number of ads it should be. Does adsense ghost, shave, or pull any other surreptitious BS that they don't tell you about but that causes you to earn zilch? Second, if this is real let me just restate the magnitude of this decline: my RPM went from $1.75 to $.06 when approximately 75% of my traffic shifted to third world demographics. If this whole thing is accurate that may be the single most chilling argument I've ever seen against mass immigration. This isn't a statement that these economies and by extension the people in them (I'm just restating Google's own cold calculation) are merely worth less, it's an unequivocal judgment that they are worthless. Worth nothing. Complete economic non-entities. I'm just restating this unpleasant conclusion because a) google, Zuckersperg et al are some of THE biggest active proponents of open borders for the US and Europe and b) it's frankly just hard to believe. Keep in mind about 25% of my traffic is still first world. By this calculus they are quite literally saying this third world traffic, over a large sample, has ZERO VALUE. If that's true, or anywhere near true, and they know it, it lends serious credibility to the most outlandish and toxic conspiracy theories in trolldom.