Ad reach is limited (distribution is reduced) without error reporting

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Noona Agency said:
Hi guys, recently creative fatigue, high frequency, low account trust.
How to increase reach when the campaign is down? Should I do A/B creative or change the strategy?
Have you encountered this?
Click to expand...
Bro, A/B creative testing to find a more suitable format? It's very effective
 
Looks like TikTok Business is still very difficult for users, I am looking forward to a better update from them
 
Noona Agency said:
Hi guys, recently creative fatigue, high frequency, low account trust.
How to increase reach when the campaign is down? Should I do A/B creative or change the strategy?
Have you encountered this?
Click to expand...
– Temporarily reduce production frequency to improve quality
– Rebuild the funnel: organic → remarketing → conversion
– Combine KOL/KOC, user-generated content to reduce dependence on in-house team
 
Fwir said:
– Temporarily reduce production frequency to improve quality
– Rebuild the funnel: organic → remarketing → conversion
– Combine KOL/KOC, user-generated content to reduce dependence on in-house team
Click to expand...
I will look into this, can you try with different campaigns?
 
Yes, pause fatigued ads, immediately A/B test 3+ new creative concepts for a fresh audience segment, and if reach stays low, change your campaign structure (e.g., switch objectives).
 
Deshalo said:
Yes, pause fatigued ads, immediately A/B test 3+ new creative concepts for a fresh audience segment, and if reach stays low, change your campaign structure (e.g., switch objectives).
Click to expand...
I understand, I will try with A/B test 3+, looks good
 
Noona Agency said:
Hi guys, recently creative fatigue, high frequency, low account trust.
How to increase reach when the campaign is down? Should I do A/B creative or change the strategy?
Have you encountered this?
Click to expand...
My A/B is also weird, I post trying to set it up on multiple accounts, sometimes it works but it's very slow
 
Misces said:
My A/B is also weird, I post trying to set it up on multiple accounts, sometimes it works but it's very slow
Click to expand...
Yes sir, you can set up campaigns on multiple accounts, TikTok business you can set up Proxy for each account
 
When reach is down due to fatigue and low trust, immediately pause the tired ad set and launch a fresh A/B test with 2-3 completely new creative concepts and audiences, as merely editing the existing campaign often inherits its poor performance history.
 
Deshalo said:
When reach is down due to fatigue and low trust, immediately pause the tired ad set and launch a fresh A/B test with 2-3 completely new creative concepts and audiences, as merely editing the existing campaign often inherits its poor performance history.
Click to expand...
Yes, I tested A/B on different accounts and campaigns, things got better.
 
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