Ad doing good without comment or likes
- Thread starter woggle
- Start date
- Jan 2, 2026
- 745
- 273
Good engagement helps reduce your ad delivery costs. Conversions without engagement are unlikely to be sustainable and tend to happen very rarely.
- Mar 2, 2021
- 4,087
- 1,213
Don’t worry too much if engagement is low as long as the ad is bringing in sales, because conversions matter more than likes or comments in many cases. Sometimes ads can perform well by quietly targeting the right audience without generating much visible interaction. It’s a good idea to keep monitoring performance and focus on what actually drives results for you.
- May 27, 2016
- 11,205
- 2,547
As long as you make money why do you care about engagement? I mean other than it is a vanity metric if you STILL GET MONEY for your effort.
Cherrybliss
BANNED
- Feb 27, 2026
- 17
- 2
engagement not always matter bro, if it bringing sales then that’s what counts, conversions more important than likes.
- Jul 30, 2025
- 426
- 57
Because we've been working in this industry for many years, that's not too important; it mainly depends on customer demand and the content and products that people are interested in.
engagement is nice but it's not what pays your bills lol. i've had ads with tons of comments that barely converted and ugly ads with zero likes printing money. only thing i'd watch is if your cpm starts creeping up over time, some engagement can help keep delivery costs down but if roas is good right now just let it ride.
- Dec 10, 2025
- 400
- 530
Sometimes this does happen, it depends on your ad content and visuals. Many people may hesitate to leave their information under an advertisement, but they can still be genuinely interested in the product.
Sam Altman
BANNED
- Nov 9, 2025
- 139
- 32
No, engagement is vanity. If it's bringing sales leave it alone and scale it.
OverthinkingCat
Registered Member
- Feb 18, 2026
- 63
- 13
likes and comments don’t mean much, as long as people are buying your ad is doing its job.
Engagement like likes and comments looks good, but it’s not what drives sales. If your ad is bringing conversions, that’s what really matters. Engagement is more for social proof and reach, but for ROI, clicks and sales are king.
ChaosClicks
BANNED
- Jan 16, 2026
- 50
- 18
from my experience , engagements and sales don't always go together some quiet ads perform really good.
- Nov 14, 2025
- 146
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Facebook ad interactions don't always determine conversion rates. Many ads have few likes or comments but still sell products because they target the right audience. The most important thing is still relevant content and targeting the right people who are looking to buy.
zenonkkk
Newbie
- Jun 30, 2023
- 23
- 4
Not really, engagement and conversions are two different things, and plenty of ads make good sales even with very few likes or comments. Sometimes low engagement just means the ad is targeting the right buyers who click and purchase instead of people who interact with the post.
Henry Collins
Newbie
- Mar 6, 2026
- 15
- 4
Engagement isn’t always necessary for conversions. If your ad clearly communicates value and reaches the right audience, it can generate sales even with few likes or comments. Social proof helps, but the targeting and message usually matter more for actual purchases.