About CPC keywords

I found a brand name keywords, the cpc is very low, and it's no problem for brand biding.

but the profit is bad.

if I bid on this keywords, and sell aonther product on my website(They are the same kind of product),

How about the convert rate?

Would the visitors buy the products?

Thanks.

If what you're offering is very, very similar to the product from the keywords, yes, it could potentially convert well. But there's no definitive yes or no. You will have to try it out for yourself. It depends on numerous factors besides product itself, such as how good is your website and your copywriting technique.

Your product should be at least 70-80% matched with the keywords to make customers buy this. If the products are alternative products as the keywords, then you can continue with these keywords.

Maybe try and create a product a vs product b type of add. use their keyword then show how your product is better then the one they are looking for

Since I don't know what kind of product you're promoting and there are many different variables in the scenario that you have described, I believe that the best way to find out the answer to the question you're asking is to simply run a low-cost campaign on Google ads.

It doesn't cost much.

Just look at the pattern and see if there is hope for a decent amount of conversion that can produce a positive ROI.

Right now, you're asking questions regarding conversion rate as well as whether visitors will buy the product.

Nobody in this forum would know since we don't know the first thing about the variables you are dealing with.

We don't know your products, we don't know how your competitors stack up, we don't know the range of keywords that you can use and possible alternative keywords.

So I suggest that you run the test on your own and then connect the dots.

Look for patterns.

People search BRAND NAME means loyalty for conversion, so i don't think it will make profits for you.

However, if you have unique and authoritative related products, nothing is unknown.