I understand that a homepage backlinks need to be: 40% generic 20% url variations 30% keywords (top 5 keywords you would like to rank for) 10% lsi keywords Or something close to the above estimates. But that brings my question to inner pages. Lets say I want to rank for "jamorama review" should I use the same model? Does google care that these links are the same ones that also are giving me backlinks to my homepage? Like web 2.0 sites backlinking my homepage and also my innerpages. Also what looks more natural to google click here, go here or my main keywords showing up first like for the homepage like "learn to play guitar"? Does google want to see more backlinks to my homepage or innerpages? Thanks.