A/B Testing courses in digital marketing question
- Thread starter goblog46
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DeadJoe
Elite Member
- May 18, 2014
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A/B testing is just swapping stuff out, giving every test case an equal chance over a period of time, then comparing results to see which case was the most successful. There's not much science behind it other than that. You do an analysis based on whatever metric you are after. That could be conversions, views, clicks, or any other action you were chasing. What are you trying to test?
goblog46
Registered Member
- Feb 3, 2016
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hi, i want to learn more how to plan, and setup properly, things that i want to test is about SEO's related and Ads, but when i take a look at courses nor articles, they are not explain things or they are explain everything but not "how-to" step by step. i know what they are talk about, but not real case
DeadJoe
Elite Member
- May 18, 2014
- 2,235
- 2,992
You are talking about two different things. SEO and paid Ads are two separate things, the difference is Night and Day. So which one is it that you are after?
Self learning is great, but it doesn't equate to spoonfeeding. If you want to teach yourself you will need to be a bit more creative and prepared to deal with a certain level of ambiguity or you won't get far. Try to find your way around things, there are a ton of videos on YouTube and I am sure a lot of articles that will show you what you need to do.
If you don't want to do that and you want something a little well put together, go over to Udemy and buy a recent course with good ratings. That should be enough to get you started. But if you are only relying on the information presented in the course or anywhere else, then you will fail at this miserably. You should be open to problem solve or there's no point in pursuing these things IMO.