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404 pages?

Discussion in 'White Hat SEO' started by Quamz0, Nov 27, 2014.

  1. Quamz0

    Quamz0 Newbie

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    I hadn't made a custom one and set a bunch of redirects in htaccess. Well it turns out I was get server 500 errors if something wasnt found rather than redirecting to the homepage (which isnt good either). No I have a successful 404 page and it has a delayed redirect to my main page. How important do you think this is to prevent the crawlers from seeing errored pages and duplicate content? Very important? Or not so much?
     
  2. FBGuru

    FBGuru Senior Member

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    The higher the number of 404's, the less likely your site will hold the front page SERPs.

    Run your site through Screaming Frog and redirect all the 404's to a proper 404 page/to the homepage or better yet remove/fix them.
     
  3. skyflash

    skyflash Jr. VIP Jr. VIP Premium Member

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    It's good to have a 404 error page and fix 404s and redirect them using htaccess 301.
     
  4. Conor

    Conor Jr. VIP Jr. VIP

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    Personally, I'd try avoid the server 500 errors alltogether. Create a proper 404 page, and redirect any pages that don't exist on your site anymore to their relative "New" pages, or simply to the homepage. There is nothing wrong with Google seeing a 404 page though, if the page never has and never will exist. I wouldn't even bother with the delayed redirect on your 404 pages.
     
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  5. Quamz0

    Quamz0 Newbie

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    The site is very small and static, but every so often I see http://www.webpage.com/=34? or something else pointing to the main webpage, I start to think maybe I get a small hit for duplicate content if I auto redirect all wrong urls to the home page, so I setup the 404 and fixed the 500 errors, so no more 500 errors and a static 404 landing page, maybe I'll see a serp improvement, cant hurt right? lol
     
  6. mymondo

    mymondo Jr. VIP Jr. VIP

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    Google has said that have 404 pages doesn't hurt your rankings, but you should fix it to improve your users experience.