301 redirect expired domains

randybishop

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Couple of questions please:

1) What are your thoughts on buying older (5 + years) domains and using as 2nd & 3rd tier 301 redirects? (I have private blog network as 1st tier.)
2) How aggressive can I get with backlinks for an 5 yr old expired domain?
 
1) As long as it's related to your niche it can benefit you and help increase your rankings.
2) You can be a bit more aggressive than you can be with a newer domain but it's still sensitive and can be penalized so don't spam it.
 
We actually did a test on this a bit more than a year ago...

We pointed 20 PR3+ domains with a 301 redirect at a money site. It didn't budge for a single money keyword. Our experience is that each site has juice and power for certain keywords, and if you redirect that strength for keyword ranking helps the target site. But, it doesn't help non-keywords.

That said, a PR domain would be a great foundation to start a new site on assuming the domain is legit.

Man, I hope this makes sense. :)
 
1) Its all about the link profile the site has as in the end you are redirecting the baclinks it has
2) Again I would say its bit about the existing link profile. In general it should be able to take more, but you still need to consider anchor diversity to avoid algo penalties.
 
I dont think that will help you as you wish.. Pointing some older domains might not helpful.


However, It would be great if dont end up in getting a plenty.

Anyway, you will not know the result unless you try it.. Cheers.
 
if you can buy old domains - why not put a site on it and use their brand name? might even have links. re-directs give you less value.
 
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