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£17,000 project gets Google Penalty - What would you do?

Discussion in 'Black Hat SEO' started by DanDanger, Jul 8, 2013.

  1. DanDanger

    DanDanger Junior Member

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    I'm involved in a start up that launched a few months ago. Although we're quickly becoming profitable without the need for google... a large part of the business is built around search engine traffic.

    A month after we launched we started to target some of our larger keywords.

    We used the service by Travis at SEO Supremacy. It's quite pricey ($400 a month for a private blog network subscription) but apparently it had good reviews.

    However 10 days after we signed up, our rankings dropped. We were getting around 150 people a day from search engines.... since using his service we're now lucky if we get 10.

    Turns out the private blog network is rented links on crappy russian blogs which clearly have a huge foot print.

    I've cancelled the subscription and asked for the links to be removed. But it's clear we've got a google penalty.

    Rankings have dropped so dramatically, we're not even rankings for seriously long tail keywords we were before.

    So now our entire traffic comes from social media.



    What would you do in this situation?


    Have you had a penalty before? What did you do?

    I personally have £8k invested in this project... so any advice is most welcome!!
     
  2. Gyuman82

    Gyuman82 Jr. VIP Jr. VIP Premium Member

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    Though it could be the service, I doubt after 10 days such dramatic changes could occur.

    I mean it probably takes the guy a few days to put the links up, and then probably another 7-14 days to reflect the work.

    If you are using Google Webmaster Tools, did you get an unnatural links notice?

    There have been a lot of algorithm updates as of late ever since the most recent Penguin 2.0 update (May 22nd I think), so your site may have just got hammered with one of the updates.

    Just from the given time frame, if you only used the service for 10 days it is highly unlikely this is the cause.

    Correlation doesn't equal causation in SEO.

    If you believe in fact you do have a penalty, you can submit a reconsideration request via Google Webmaster tools explaining what happened at that you removed the links.

    At this point that would be your only recourse if you do in fact have a penalty, but again from what you told me this seems unlikely your site received a penalty.

    I am almost positive you just got caught in an algorithm update.
     
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    Last edited: Jul 8, 2013
  3. DanDanger

    DanDanger Junior Member

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    Thanks for your reply.


    I thought potential algo update, but the whole results dropped on June 13th and there doesn't seem to be a mention of any major update on June 12th/13th?
     
  4. therage

    therage Senior Member

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    If you turn out to be penalized then spam a bunch of redirect sites to the top for those keywords and point them to your site. You can also mask them as affiliate sites and pre-sell people into your service or product. Rinse and repeat on a budget.
     
  5. gullsinn

    gullsinn Jr. VIP Jr. VIP Premium Member

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    I would suggest add all of your backlinks to Google Disallow Tool and submit a reconsideration application to Google then wait and see if they recover your website you can again start building quality backlinks to that website again.
     
  6. derago21

    derago21 Jr. VIP Jr. VIP Premium Member

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    Algorithm update happens as long as 6 weeks from the day it started, so there are possibilities that your site got a hit during that period.
     
  7. AquaticGamer

    AquaticGamer Jr. VIP Jr. VIP

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  8. lmxftw

    lmxftw BANNED BANNED

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    do a barrel roll ... if you get my gist if not... 301
     
  9. isaacyip007

    isaacyip007 Junior Member

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    well if you have recoup the loses then its time to change your earning method.Coz recovering from penalties takes lots of time and money.
     
  10. Gyuman82

    Gyuman82 Jr. VIP Jr. VIP Premium Member

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    There are hundreds of algorithm updates a year, most go unnamed.

    Your site could have been smacked by any tiny update.

    Again you can submit a reconsideration request, but again I don't think that's the case.

    Typically when you are penalized by a blog network (ie Google detected the network), you will get an unnatural links notice in your Google Webmaster Tools.

    After this happens, it typically takes another 2-3 weeks for Google to destroy you. So you will still rank decently for a little while after you get the notice until the penalty kicks in.

    However in your case you go from start to finish in 10 days, so again it is probably an algorithm update rather than the service.
     
  11. shaneparkins

    shaneparkins Junior Member

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    redirecting low quality sites will just make it worse, focus on removing the bad links and new ethical links - there could be other faults, have you implemented canonical? backdate all changes made to the site in the last 14 days including hosting - have you changed servers, has your host? it would require a full investigation to be honest and certainly with that startup capital.
     
  12. Ash2012

    Ash2012 Regular Member

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    I agree - this seems like an algo update spanked you from what you said. It does seem too early for the cause to be the new links but it's possible I suppose.
     
  13. Duffers5000

    Duffers5000 Elite Member

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    I think you need to find out exactly whats gone wrong before you start making plans to go forward. You really should ascertain if you have actually received a penalty first,

    How hard were these keywords to rank for ? When you say badly dropped do you mean like barely in the top 100 or dissapeared.

    If you are not certain of what you are doing then I would recommend paying a professional to do a proper audit of your sites SEO. From On-page to looking at your link profile to see what you have and what you have lost. A varied link profile is what you are looking for at the moment so having a load of network links was always a bad idea with a new site.
     
  14. ReggaeShark

    ReggaeShark Elite Member

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    this might be a google dance cauz of the recent backlinks.
    if not then..
    check wt for any warning
    check the onpage issues

    ask some real seo expert for the audit.
     
  15. howard_hughes

    howard_hughes Elite Member

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    While this might be a google dance, it would be best to wait and watch a bit.

    If things dont improve, use Google's Disavow Tool & Discard Crappy Links.

    There's a Tool (Not Mine) called Link Detox. It can Detect and Tell You About How Many and Which Of Your Links are Poisonous.

    Export Such Bad Links & Disavow Them. (http://www.linkdetox.com)
     
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  16. DanDanger

    DanDanger Junior Member

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    Theres nothing in webmasters that says I have bad links / penalties etc... but it's hard to believe its an algo update considering the keywords we were ranking for.

    We were in top 3 for "celebrity boots" ... now that's disappeared.

    We were ranking top 3 for a tonne of "<celebrity name> <product name>" keywords, along with long tail product keywords.

    The ones we were ranking well for were ones that had minimal competition (if any) for that keyword... and we've gone from keywords being in top 15 to not even in top 100.


    Webmasters has no mention of a penalty... however I've been hit with algo updates in the past but nothing to this level.

    Seems like further investigation is in order.

    Thanks for your replies, most helpful :)
     
  17. albaniax

    albaniax Elite Member

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    Maybe the links triggered a manual penalty, that way you don't always get notified in Webmaster Tools. At least at one of my sites that was the case. First the CPC dropped 80%, then the rankings.
     
  18. Vrill

    Vrill BANNED BANNED

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    Got the same issue.But the reason was not because of backlinks but because od double content which an asshole copied on another website with higher authority
     
  19. DanDanger

    DanDanger Junior Member

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    Now that scares me, because this month my adsense CPC is 1/2 what it was last month.

    I made £7k through adsense last month and this month I've barely hit £950 so far :/

    I didn't even think they could be connected...

    I'm going to draft up a well written reconsideration request and send it off asap.
     
  20. Getwhatchuwant

    Getwhatchuwant Jr. VIP Jr. VIP Premium Member

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    Make sure to use Majestic or Ahrefs to check your backlink profile to see if you were spammed. If your ONLY links were these blog network links then removing them and submitting a reconsideration request may help since they will all be gone. Has there been any other link building?

    You seem to have a generous budget instead of paying $400 for blog networks why not find Good writers and get yourself 20 or so good articles /p month that should be pretty easy to place as a guest blogger somewhere?

    For $25 per article I am paying a grade school teacher with a creative writing degree to write for me. For $20 you might get a native speaking student or industry expert to write for you. Then reach out to fashion bloggers or go to a site like myblogguest and pimp out those articles on sites that get real traffic instead of these types of links.

    If you have a REAL brand then that is probably a better/safer route to go and less penalty chance unless you get Neg Seo'd.