16 Backlinks and PR 3 o.0?!

lol I just checked one of my old domains which was going to expire soon. I initially created it to do product launch reviews but left it. anyway the site has 16 backlinks - a few from identi.ca and others from statistic sites

all the backlinks are PR 0 but my site has PR 3 and gets 40 UV per day lol, my contact us, privacy policy, terms of use, about me and all 3 articles on my site have PR 1 (with 0 backlinks) somehow...

So should i build on this site by writing more articles for it or just 301 redirect the mysterious link juice to my authority site?

I was thinking of turning this into an authority but the domain is not a keyword but instead a fake persona. eg. Bobmcfarlane.com

will it affect my site's rankings if the domain is not keyword rich or in this case not related at all to the content.

i'll do wat you guys suggest.

Dont re-direct it - build it out.

I would not worry too much about no keywords in the domain - I have seen so many non keyword related domains (and more specific to your example) some arbitrary name domains ranking for product reviews that you should build it out with numerous product reviews as seperate pages.

You will see those rank due to the perceived authority yoursite has

PM me for some examples if you would like to see what others have done in this space

Cheers

hmm actually i was thinking to build it by writing normal articles not product reviews. would it still be worth while?

It is PR3 and without work you get 40UV so don't you put some good content and some seo.You can earn by this.i don't like full site redirect to another site

Fullsite redirects unless done right makes an authority site at times look shady since it is no where near keyword related the best bet would be to post your money site all over your pr3 site using set anchor text as the keywords. I also suggest build and let it become more powerful so that your passing extrem link juice to your money site.