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1 or 2 sites for local SEO?

Discussion in 'White Hat SEO' started by Nit3watch, Oct 15, 2013.

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  1. Nit3watch

    Nit3watch Registered Member

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    Hi guys, my first proper thread!

    I have a site that is dominating the SERPs for all my local (state/region) targeted keywords and I want to set up shop in another state/region. The niche has the same level of competition however the new state/region I want to target gets a lot more traffic.

    If I now go and alter my site's SEO to accommodate 2 regions (e.g. washington and florida), I am worried it will have a negative effect on the current rankings hence, would it be better to set up another site/company specifically targeting the second state/province (like how the first one - that is doing so well)?

    All advise is appreciated and welcome.
     
  2. Nit3watch

    Nit3watch Registered Member

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    *bump* Really want to get started on this and would really appreciate advice
     
  3. Adam718

    Adam718 Senior Member

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    If I were you, I would create another page on your site for the new area that you're targeting with your main keyword in the URL.

    For example: domain.com/service-in-city-state

    This leaves you a lot of room to optimize that page for that area instead of stuffing both locations into the home page. That's how I go about targeting new areas for local businesses as well and it works well.
     
  4. jakesnke

    jakesnke Registered Member

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    I advise clients to have multiple websites. My 2 cents, serps change often and rapidly, dont mess up a good thing.
     
  5. knockoutlocal

    knockoutlocal Junior Member

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    I have ran into this same dilemma before. I add an extra landing page to my existing site. Why do the extra work?

    I add a spot at the bottom of the first page that says: "locations we serve, city1, city2, surrounding cities, etc"
    Create an extra landing page for city 2.

    If you have more questions, PM me.
     
  6. gullsinn

    gullsinn Jr. VIP Jr. VIP Premium Member

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    multiple websites is a good option.