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    Why CTR matters so much?

    I'm a newb, so please bare with me: Since you never know how many AdSense ads are CPC ads or CPM ads, is it really that significant to have a high CTR? Could it be that only 10% of the ads are CPC, then CTR wouldn't be so significant. Am I missing something?
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    URL shortener with referer

    Hey guys, I'm looking for an URL shortener like bit.ly that has the entire shortened URL in the REFERER field. I've tried bit.ly and they seem to hide it: bit.ly/ yMn4Fb goo.gl only passes the domain and not the whole shortened URL: goo.gl/ CO7KJ Does anyone know one that passes the...
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    The "nofollow" and non-"nofollow" distribution among quality sites

    I see quite a few large, quality sites don't use "nofollow" for links in users' comments, like Slashdot. Of course, quite a few do. In your experience, what is the distribution like?
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    Does social media effect rankings?

    People are already gaming FB likes and Google +1s. For example, requiring a user to Like or +1 before seeing a demo or accessing a page.
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    Big sites don't use "nofollow"

    Thanks for the reply. So if I do have a backlink to the low karma comment and Google indexes the comment through that, would the benefit be the same as if the link appeared on a high karma comment? In reality, how much benefit is this? Could 10 or so such links push from PR6 to PR7? If not, how...
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    Big sites don't use "nofollow"

    I'm very new to SEO, so please bare with me. From my experience, a few big sites don't seem to use "nofollow", e.g., Slashdot, arstechnica. My understanding is that there's no point in blasting Slashdot etc., since they're heavily moderated. Anyhow, how much real benefit is there to have a link...
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    SEO for ecommerce?

    Is SEO on Google Shopping worthwhile for ecommerce? Do shoppers typically shop via Google Shopping nowadays? If it is worthwhile, what strategies for SEO on Google Shopping are there? Buying reviews on review sites like Epinions, etc.?
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