Spending on the account will definitely boost trust, but there’s no avoiding the checks when submitting the company for moderation. Moreover, the checks have become stricter and increasingly depend on user complaints.
Google has really become more complicated. I remember the times when we just ran it on autoreg, and the white page was just a blank page with nothing on it.
In my experience, everything that worked in FB constantly runs into problems in Google. I had to constantly fix it; the only thing that worked well was VSL.
I’ve been testing and refining my Google Ads setups lately and wanted to share a few practical observations that personally helped me stabilize spend and cut down on wasted budget. Would love to hear how you guys approach these points in your own campaigns.
1. Managing PMax Cannibalization and...
In general, the more useful information there is, the better. When there are a lot of unnecessary words in the text, even a child will understand that it’s just fluff, not actual content.
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