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Hi all, I thought you might find this inspirational and also practical. It?s a TED Talk video by Simon Sinek about how to motivate people to take action (e.g., buy your thing) by connecting with them at a much deeper level than just your offer. I?ve used this idea to pitch and land new...

Glad to be here. I've worked in marketing most of my career. A lot of what I know is connected to offline marketing (print, dm, radio, tv) and direct and personal sales and I'm hoping to learn A LOT more about what really works online... beyond basic PPC and display. I'm looking forward to...