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Sales Thread Update
⚠️ This sales thread has been permanently closed!⚠️
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1. Focusing on Google instead of users.
2. Not building internal links.
3. Not building backlinks.
4. Ignoring long-tail keywords.
5. Not aligning content with search intent.
6. Ignoring technical SEO.
7. Expecting overnight results.
What's #8?
I saw a comment in here the other day where someone said "Define technical SEO"
I thought this was an interesting chart.
Personally I think there is a fuzzy grey line between what is considered technical SEO and what is considered on-page SEO.
I think that on the one hand, a search engine is like an oracle. It is neutral and knows everything; it has no preferences or feelings.
And on the other hand, a search engine is like a person. It has preferences and feelings, it can be biased or not.
It can also be like a cat. It has...
Even though it was easier 10 years ago for the sole proprietor SEO to earn online (in nearly every way), I still think it's relatively easy today.
During the California Gold Rush over 300,000 people traveled by boat, wagon, and horse 1000s of miles for the chance of trying to find gold. Most...
You may have noticed something through your own Google searches:
The order in which you place your keywords when searching, matters.
To get more accurate results, I find myself reorganizing my queries. I'll place what keywords I want to emphasize near the beginning of my search phrase. And...
The more you rank, the more queries you will discover.
The more queries you find, the more you can target.
The more keywords you target, the more you’ll rank for.
I call this flywheel “Compounding Keywords”
It’s a process made possible by Google Search Console.
Thanks to it generously...
The 80/20 rule applies to SEO.
A few core factors will get you the most results. I’ve found this to be especially true in less competitive spaces (such as local SEO).
Sometimes I find myself geeking out over insignificant factors.
I have to stop and ask myself, “Is this worth my time?”...
It’s probably not great to have Google rewrite your titles for you, is it?
Looks like the sweet spot for titles is 20-60 characters. Statistically, Google doesn’t seem to rewrite titles very often in this character range.
Just ran a scan on a local site of mine with Screaming Frog.
Only 46%...
Initially building your brand off the shoulders of Google isn’t a wrong move.
I’ve done it countless times. But at some point, it’s wise to expand beyond SEO.
Building up other traffic sources makes the asset you’re creating more valuable because it’s more resilient. (And ironically enough, it...
In my opinion, every SEO agency should offer some form of productized service, whether it be as a front end offer or otherwise.
Does your agency offer a productized service?
Can we hack QDF with WP plugins?
Having content that is regularly updated not only boosts crawl rate, but Google gives preference to pages which are continually updated. However, for evergreen queries which don't change much, updating may not see much ranking benefit.
But if you think a query...
I've created a B2B content syndication mind map. If anyone would like to use it, feel free.
List of sites mentioned:
LinkedIn Posts and Slideshare
Quora
Medium
Twitter
Facebook
Niche Reddit Subs
Curated Newsletters
Content distribution networks (like Netline)
Forums
Resyndication partners...
This thread will either get me shredded or get liked.
But here's an unpopular opinion I have about it.
Most SEOs are too busy on client projects or building affiliate sites that they fail to set aside some time each month to improve the asset that's most important: Themselves.
But the good...
Maybe more than we realize.
We can use a little investigation to see an example happening right now.
Google search the city keyword “Portland”
50% of the organic spots are dominated by protest stories.
There’s a video carousel devoted to Portland protests.
And not to mention, the news...
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