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i made a few edits to my running campaigns recently and noticed something changed in performance after that. everything still looks normal in the account, ads are active, approved and there are no warnings or policy issues showing anywhere. what i’m seeing: impressions dropped noticeably...

Hi everyone, I’m new to PPC advertising and want to avoid common mistakes. From your experience, what are the biggest errors beginners make that waste money? Sharing your lessons could really help newbies like me.