I work on paid acquisition for a B2B SaaS tool and last month we cut our main LP load time from 4.5s to under 2s. conversions jumped roughly 40% which was way more than I expected for a speed fix. the dev team pushed back on prioritizing it but the numbers shut that down fast. anyone else in...
I work on paid acquisition for a B2B SaaS tool and like 6 months ago we cut our main LP load time from 4.5s to under 2s. conversions jumped around $2k/month which was way more than I expected for a speed fix. the dev team pushed back on prioritizing it but the numbers shut that down fast. anyone...
spent way too long on my last 3 sites obsessing over core web vitals, schema markup, crawl budgets... stuff that literally does not matter when google hasnt even indexed 4 pages yet. new site with zero authority and zero content is not a technical problem, its a content vacuum. rough rule i...
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