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Attribution window: 7 days/1 day
Hello guys , What works best for BH ads for you ? the 7 days click or view or rather 1 ? I know 7 days click or view works best for longer decision makers , but since it's a lead gen campaign for ' limited offer to trade now ' I think putting 7 days click or view increasing the CPM dramatically -
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CBO or ABO
What do you choose usually when doing live leads ? CBO with many ad sets (500-1000 usd a day on the campaign level) or ABO with many interests, broad and advantage plus ? What I am doing usually is CBO with 10-15 ad sets and putting target cost . without any automated rules . I tried so many... -
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Lifetime vs Daily Budget
This question has been raised many times by our media team. We do leads for Crypto/Forex and the clients request leads only in their working hours. We do this usually by choosing a 30 days lifetime budget campaign, and choose Monday to Friday only to spend the money. The problem is that CPL is...