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Hello, I want to ask if I want to do SEO, where should I start? I have tried using Rankmath plugin, but I don't know if it's good in the long run.

Hello, I want to ask that my blog has more than 80% traffic from social networks, is it stable and good for the future? and I want to ask how is the bounce rate calculated? Is it the time users spend viewing the article or the time users stay on the website? Thank you.