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Here’s the deal, if you’re building a startup, you can’t ignore PR. The question is, when should you start? My answer to simply to start as early as possible, don’t wait for things to fall into place. PR is how you shape your brand’s story and get people to notice you. It’s not just for big...

The importance of staying calm and avoiding defensiveness during crisis management cannot be overstated. I understand that you may feel frustrated and be tempted to respond aggressively, especially in cases of unnecessary trolling or misinformation. However, let's be honest, can your...