- Dec 31, 2013
- 1,660
- 585
How do I start?
Simply reach out with your website URL, your CMS platform (e.g., Shopify, WooCommerce, custom PHP), and the platforms you run ads on. We will run an initial inspection of your current pixel health and guide you through the next steps.
Can you track affiliate conversions for casino, sports betting, and sportsbook sites?
Yes! We implement full-funnel affiliate attribution via WeCanTrack.com. We configure your affiliate tables and outbound links to dynamically capture and store Click IDs, bridge postbacks from your affiliate network platforms, and feed First-Time Deposits (FTDs) and net revenue directly back to Google Ads, Meta CAPI, and GA4 for closed-loop optimization.
Are you available for a discovery or strategy call?
Yes. If your setup involves custom tracking pipelines, affiliate postbacks, multi-domain funnels, or specific compliance requirements, we can arrange a call to walk through the technical architecture before kickoff.
How quickly can you start working on my setup?
We typically begin within a few hours of receiving delegated access to the containers and platforms. Standard setups are completed within 48 to 72 hours.
What access permissions do you need from me?
To complete the setup, we require delegated access to: 1. Google Tag Manager (Admin/Publish) 2. Google Analytics 4 & Google Ads 3. Meta Business Manager (Partner asset delegation) 4. Your CMS/website backend (Shopify staff account, WordPress admin/collaborator). *For e-commerce stores, a test coupon code with free shipping is also required to execute live end-to-end checkout validation.
How do I grant access without sharing passwords?
You never need to reveal your personal login credentials. Upon project kickoff, you will receive our clean onboarding guide detailing how to invite our email as an authorized user/agency partner directly through Google, Meta Business Manager, and your CMS dashboard.
What if I don’t already have Google Tag Manager or GA4 set up?
Not a problem. If you are starting fresh, we will create the necessary Google Tag Manager (Web + Server) and GA4 containers from scratch and transfer full administrative ownership to your account upon completion.
Which cloud tagging servers do you support?
We deploy server-side containers on Stape.io, Google Cloud Platform (Cloud Run), Addingwell, and Taggrs. Stape.io is typically recommended for e-commerce brands due to its cost efficiency, native first-party domain mapping, and turnkey sGTM hosting.
Who pays the cloud server hosting fee?
The client pays the hosting provider directly. Third-party cloud costs (such as Stape starting at ~$20/month or Google Cloud usage) are direct infrastructure expenses. Linking your own payment method ensures you retain uncompromised ownership and legal custody of your customer data.
What exactly is Server-Side Tracking, and how does it differ from browser tracking?
Browser tracking depends on the visitor's local device executing JavaScript, making it susceptible to content blockers, browser privacy restrictions, and Safari ITP limits. Server-side tracking routes event payloads from your website to a private cloud server (under your domain, e.g., data.yourstore.com), which then sends clean data directly to ad networks via server-to-server APIs.
Why is server-side tracking essential right now?
Without server-side tracking, businesses routinely lose 20% to 35% of transaction data due to cookie blocking and privacy updates. This leaves ad platforms incapable of properly training automated bidding algorithms, leading to under-reported revenue and higher ad costs.
Will my Meta ad performance drop if I don’t use Conversion API?
Yes. Relying solely on client-side pixels starves Meta’s Advantage+ and conversion bidding models of purchase signals. Published benchmark studies show that brands without CAPI integration face CPA increases of up to 150% due to attribution loss.
Can you fix the iOS 14 / 14.5+ attribution tracking issue?
Yes. While Apple’s App Tracking Transparency (ATT) framework limits client-side tracking on iOS devices, routing conversions server-to-server via Meta CAPI and first-party endpoints recovers lost visibility.
How do you capture customer data for Meta CAPI without violating privacy?
We capture first-party data entered directly by the customer on checkout and lead forms (such as email, phone, city, and name). This data is passed through one-way cryptographic SHA-256 hashing before being transmitted, matching user profiles inside ad networks securely and compliantly.
Can you improve our Meta Event Match Quality (EMQ) Score?
Yes. We configure advanced matching parameters across all e-commerce steps to lift your Event Match Quality score into the recommended 8.0 to 10.0 bracket, giving Meta the signals it needs to find more profitable audiences.
How do you prevent duplicate conversions between browser and server tags?
We implement deterministic event deduplication. Every event generates a matching pair of event_id and transaction ID values across both browser and server layers. When Meta or Google receives both signals, their servers recognize the matching keys and count only one single conversion.
Can you set up Meta CAPI for Shopify?
Yes. We configure custom GTM web/server containers alongside Shopify checkout scripts or Customer Events (Web Pixels API) to ensure complete funnel tracking, including checkout steps and post-purchase upsells.
Do you support custom websites (Laravel, custom PHP, React)?
Yes. For custom web applications where standard off-the-shelf plugins do not exist, we provide custom JavaScript dataLayer push snippets and server webhook integrations to capture every dynamic value and parameter.
Will adding server-side tracking slow down my website?
No, it generally improves page speed. Shifting heavy third-party vendor scripts from the client browser to a centralized cloud server container reduces JavaScript execution on the visitor's device, resulting in faster page loads and improved Core Web Vitals.
Why is Enhanced E-Commerce tracking important in GA4?
Standard tracking only measures basic pageviews. Enhanced E-Commerce provides visibility into product catalog impressions, view item drop-offs, cart abandonment rates, checkout progression, and net customer revenue.
Can you track custom goals, form submissions, and button clicks?
Yes. We track telephone and email link clicks, Contact Form 7, gravity forms, downloadable PDFs, webinar registrations, and custom conversion buttons.
Is your tracking setup compliant with GDPR and privacy frameworks?
Yes. We align our tagging logic with Google Consent Mode V2 and cookie consent banners (such as Cookiebot, OneTrust, or Complianz). Tags fire dynamically only after user consent has been registered.
How will you prove that the tracking is working correctly upon delivery?
We deliver a Technical Handoff Bundle with real-time validation logs from Google Tag Manager Preview, live payload records from Meta Test Events, real-time hits in GA4 DebugView, and a screen recording detailing your fully operational pipeline.
Can you fix every possible tracking error?
We resolve tracking, dataLayer, and attribution issues. If an error stems from encrypted, proprietary third-party software that restricts external access, we identify the exact root cause and advise on alternative solutions.
Is this a one-time fee or are there ongoing maintenance costs?
Our implementation packages are flat, one-time fees. There are no recurring agency retainers required unless you explicitly request ongoing monthly audits, monitoring, or ad management support.
Do you offer custom pricing if I only need a specific feature?
Yes. If you only need a single fix—such as resolving duplicate purchase conversions, affiliate postback syncs, or setting up Google Enhanced Conversions—reach out and we will provide a tailored quote.
Should I set up conversion tracking before or after launching ads?
Always set up tracking before launching campaigns. Running paid ads without verified server-side tracking wastes initial ad spend, as ad algorithms cannot build clean lookalike audiences or optimize delivery without baseline conversion data.
Do you offer post-delivery support?
Yes. All packages include a dedicated post-delivery support warranty (ranging from 7 to 30 days depending on your tier) to ensure your data streams remain stable and accurate.
Contact:
Telegram: https://t.me/anyadzcom
Website: https://anyadz.com
Email: [email protected]
