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The marketplace verification is useful especially the confirmation that the delivered metrics were close to what was advertised and that the majority of links were live For Google News placements I’d also consider the quality and relevance of the publication itself rather than focusing only on DA.
 
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Haselire said:
The marketplace verification is useful especially the confirmation that the delivered metrics were close to what was advertised and that the majority of links were live For Google News placements I’d also consider the quality and relevance of the publication itself rather than focusing only on DA.
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Absolutely agree. DA is only one part of the picture, especially when it comes to Google News placements. Publication relevance, editorial quality, and link longevity matter just as much. That’s exactly where our marketplace verification adds value—we focus on actual delivery, helping clients see that the metrics and live links are genuinely close to what was promised, rather than relying solely on advertised numbers.
 
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