the main change in my opiniion is the emergence of a new value: credibility not formatting. there is no use in the perfect format of a post if the reader understands that it was written by just about anyone. the material that can attract attention necesarily contains personal information, concrete cases, a non standard approach. AI can be used to devellop thoughts while content is based on insights.LinkedIn engagement quality has changed significantly with the rise of AI generated posts are users and algorithms becoming better at identifying generic thought leadership content and what posting styles are still producing authentic engagement and inbound opportunities