Are older ad accounts noticeably more stable in sensitive niches?

QQ nhunnhun

Newbie

Sep 2, 2023

18

4

• Friday at 1:38 AM

• #21

Older accounts attract a more engaged audience

 

NataCenter

Power Member

Jr. VIP

Aug 10, 2024

534

84

• Friday at 9:27 AM

• #22

Sensitive sectors have a critical need for this type of account—specifically, higher-quality accounts such as BM2500s. Newly created accounts cannot be used to advertise these products and will be disabled immediately upon the launch of a campaign.

 

Marketing Wyn

Regular Member

Jr. VIP

Premium Member

Jan 11, 2024

480

146

• Saturday at 2:25 PM

• #23

That's right. Older accounts will still carry more credibility.

 

AgnaWestfph5i

Newbie

Aug 5, 2026

5

0

• Yesterday at 5:37 AM

• #24

I've seen older accounts perform more consistently, but I wouldn't assume account age is the main reason. In my experience, clean billing history, accurate business information, and campaigns that actually follow the platform's policies mattered more over time. For anyone testing this, I'd be more interested in comparing the same campaign setup across accounts with different histories rather than relying on account age alone.

 

Nikolaos

Elite Member

Jr. VIP

May 27, 2016

11,274

2,559

• Yesterday at 10:50 AM

• #25

evebeatot said:

do you see a real difference between older accounts and newer ones when running campaigns in more sensitive verticals?

Is account history making the difference, or is it more about overall setup?

Click to expand...

Old ones definitely have more trust in them so usually they are better for greyhat offers and creatives.

 

S

SolExplorer

Newbie

Jul 11, 2026

17

4

• Yesterday at 11:13 PM

• #26

i think older accounts can have some advantage because they have more history and trust signals but a strong campaign setup and good quality traffic are still the most important factors.