shishird531
Newbie
- May 19, 2024
- 9
- 5
Bing is generally easier to rank for, especially for new sites. It responds faster to on-page optimization and backlinks than Google, but its traffic volume and consistency are still significantly lower.
Is SEO for Bing easier than Google?
- Thread starter Samson00
- Start date
- Apr 25, 2024
- 924
- 236
Maybe it's not that Bing is easier, but that everyone is focused on Google. Where fewer people compete, opportunities tend to show up faster.... In our view, Bing's review process is much stricter than Google's, so the traffic it generates might be of higher quality
XSMMDoctor
Junior Member
- Jun 7, 2026
- 127
- 32
i disagree a bit with @IM Dude on the low conversion part. yeah the volume is tiny compared to google but the demographic on bing actually buys stuff. its mostly older people or office workers who just use whatever default browser is on their work PC. i had a couple of affiliate sites last year where the bing traffic converted at a much higher rate than google, especially for higher ticket stuff. plus bing is still kinda stuck in 2015 with its algorithm... exact match domains and heavy anchor text still work wonders there. definitely worth the few minutes it takes to set up indexnow and just let it run in the background.
Pi404
Newbie
- Mar 12, 2025
- 13
- 4
Do link building for Google. I use tiered link building strategies, so those are targeted for Google. However, I see Google and also traffic increasing with DuckDuckGo. Last month, DuckDuckGo traffic was decent compared to Google, tbh. I also seen a rise of Bing, but DuckDuckGo is much worthier and huge. Guess it all matters with the niche market you are working on.
- Jun 15, 2019
- 8,854
- 4,406
Yes, because of less things needed to rank in Bing. It has way less variables to get your website ranked for particular keywords.
Rankings Daily
Junior Member
- Jun 7, 2026
- 108
- 26
I agree with @XSMMDoctor on the conversions... had a campaign last year in the insurance niche and the Bing traffic actually converted way better than Google because of the older demographic. As for the SEO, it really feels like 2015 over there. You can still rank pretty easily using exact match anchors and basic on-page stuff that Google would filter out in a second. It's not going to replace your main traffic source but it's basically free money if you just submit your sitemap and let it sit.
CyberKoala
Newbie
- Jun 18, 2026
- 10
- 1
Yeah, I feel Bing is little easier than Google. Competition is less, but traffic is also lower. Good SEO works on both, but sometimes ranking feels faster on Bing.
longshotpro
Newbie
- Jul 2, 2025
- 10
- 2
exactly same thing I experienced bing is usually easier to rank on because there is less competition than google.
good content clear page titles and quality backlinks still matter but bing often rewards well optimized sites faster.
I always optimize for both search engines because the extra traffic from bing can still bring valuable visitors.
Voxlane
Registered Member
- Jun 25, 2026
- 75
- 21
@XSMMDoctor is right about the algo being stuck in the past. You can still rank on bing just by abusing exact match anchors and keyword stuffing the meta tags... stuff that gets you a penalty on Google nowadays. The volume is low but the demographic actually has money to spend, especially for local lead gen or high ticket affiliate. Just build your main setup for Google and let bing be the extra pocket money. It literally takes zero extra effort if you just use indexnow anyway.