Do you think a beginner who uses AI to do copywriting can charge 300$ for a 1000-2000-word ad copy?

AlexaDame said:

Hello,
If you are good at using AI to do copywriting, do you think you can charge 300$ as a beginner, or is this price too high?

Thank you

Click to expand...

A bit higher

@AlexaDame the real issue here isn't the 300 bucks. that is actually pretty cheap for copy. the problem is you saying you aren't good at sales. copywriting is all about conversions, and if the client doesn't get results they will drop you immediately. ai is great for speed but if you don't know basic sales psychology you won't know how to edit the fluff out. i tried doing this exact thing with email sequences last year and got burned because the ai sounded way too generic. maybe start with blog posts or SEO content first? clients are usually less picky about direct conversions there and it's easier to pass off tweaked ai work.

300 isnt the problem really. the price for 1-2k words of copy is fine, clients pay way more than that for good stuff. but you said it yourself, you dont know sales. thats the part that actually matters here.

copy lives and dies on results. if the client runs your stuff and nobody buys, theyre gone next month and probably leaving you a bad review too. ai gives you words fast but it cant tell you which words convert. thats the gap you gotta close.

honestly id start with something less results-dependant while you learn. seo blog content, product descriptions, that kind of thing. clients there care more about volume and readability than direct conversions, so theres more room to learn without getting torched. then move into actual sales copy once you can spot the generic ai fluff yourself and cut it.

and the "im a copywriter not an ai copywriter" thing... yeah just dont mention the ai part. nobody cares how the sausage is made as long as it works. the second it stops working though, no amount of pricing strategy saves you.

300 for 1-2k words isnt the issue at all, people pay that no problem. the thing nobody really said yet... clients dont buy "words", they buy outcomes. you can write the cleanest human sounding copy in the world but if you cant tell them why this headline beats that one, you got nothing to stand on when they ask.

couple things that helped me when i was starting and bad at the sales side. dont try to learn "copywriting" as some big skill. just study what already worked. grab old swipe files, real ads that ran for years, and rewrite them by hand. you start to feel the rhythm of why stuff converts without needing to be a natural salesman. ai cant teach you that part, it'll just average out everything into mush.

and yeah the blog/seo route to start makes sense, lower stakes while you build a portfolio. but honestly id pick one niche and go deep instead of being a general copywriter for everyone. easier to sound like you know your stuff on linkedin when youre the "saas onboarding email guy" vs just another writer.

last thing... dont undersell yourself cause youre eastern europe. half my best clients never knew or cared where i was from. price on the result, not your timezone.

300 is fine if you can show samples that look like they made money, not just “nice writing”. For cold LinkedIn with no proof, I’d probably package it smarter... like $150-200 for first piece, then $300+ for a full landing page/email sequence once they trust you. Also don’t sell “1000-2000 words”, that sounds like content writing. Sell the thing they actually want, more leads, better product page, better emails, whatever. AI can get you 70% there but the last 30% is where client either keeps you or never replies again.

As a pure beginner, the problem isn't the price — it's that you have no portfolio or proof yet. Clients hesitate to pay $300 to someone with zero track record.